Quick question for you… do you ever post business content on the weekends? If you do, what makes weekends work for you?

🪄 Fast Fix: If your posts feel flat or get lost in the scroll, don’t change the whole message. Just change the first line. Opening with a question or a clear, confident statement gives people a reason to stop, read, and engage. Example: “Social media isn’t broken. The way we use it is.” 💬 Caption prompt: “What’s a hook that’s worked really well for you lately?” Example: “Productivity isn’t about doing more. It’s about choosing better.” 💬 Caption prompt: “What’s one small choice you could make that would change your week?” Example: “Clarity doesn’t come from thinking harder. It comes from pausing.” 💬 Caption prompt: “What’s something you could benefit from doing less of?” Example: “You don’t need more motivation. You need more compassion.” 💬 Caption prompt: “What’s something you are being too hard on yourselves about?” Share below one post caption that you think could use a new opening line 👇

When was the last time you actually introduced or reintroduced yourself to your audience on social media? Not your bio. Not a pinned post from two years ago. Not a “hey I’m new here” you rushed through once and never revisited. A real, human here’s who I am, what I do, and why it matters right now moment. Here’s the thing most people forget: Your audience changes faster than you think. New people follow you every week. Old followers forget what you do. Your offers, focus, and season evolve. If you don’t reintroduce yourself, people start filling in the gaps on their own… and they usually get it wrong. Re-intros aren’t repetitive. They’re clarifying. They’re an invitation, not a sales pitch. They remind people how to place you in their world. This week, consider sharing: • Who you help now • What you’re focused on in this season • The problem you care most about solving • What people should come to you for No pressure. No performance. Just context. Drop a comment below: 👉 When was the last time you reintroduced yourself? 👉 And what’s one thing your audience might not realize about what you do today?

What’s one small thing you could share this week without overthinking it? I’m starting by talking about why The Content Shift exists in the first place. Comment below if you would like some ideas for this week 🤩

What feels messy, meaningful, or in progress this week? Every week inside The Content Shift, we pause for a moment to look at where we actually are — not where we think we should be. This is your space to share: 🌀 Messy The half-built idea. The thing you’re avoiding. The wobble. Nothing too small or too unfinished to name here. 💛 Meaningful A moment, insight, or conversation that shifted something for you. 🔧 In Progress What you’re building, testing, exploring, or creating this week — even if it’s still forming. You don’t need a polished win. You don’t need a perfect update. Just show up honestly in the middle of it. Drop your check-in below — we grow through the messy middle together. 👇 I share my Shift check in below....