Spent most of today travelling, so I've been pretty quiet online. Funny how a day away from the feed doesn't actually break anything. The world keeps turning. The content I'd already planned is still doing its job. That's kind of the whole point. What did your Saturday look like? Were you online or fully checked out?

From June 22 to August 17, The Content Shift is turning into Summer Camp. Meet me in the 𝗠𝗲𝘀𝘀 𝗛𝗮𝗹𝗹 (new category for this challenge) for 8 weeks of easy, low-stress content prompts designed to keep you visible all summer — without sacrificing a single patio night, road trip, or lazy Sunday morning. 𝗛𝗼𝘄 𝗶𝘁 𝘄𝗼𝗿𝗸𝘀: Every week, I'll drop a themed content prompt with 3 simple options to choose from. You pick one, create it (15 minutes, tops), and share your link in our weekly Campfire Check-In thread. Your fellow campers engage with your post, you engage with theirs, and everyone's content gets a boost. That's it. 1-2 posts per week. No overthinking. No guilt. Just easy, guided content all summer long. 𝗧𝗵𝗲 𝘄𝗲𝗲𝗸𝗹𝘆 𝗰𝗮𝗺𝗽 𝘁𝗵𝗲𝗺𝗲𝘀: 🏕️ Orientation — re-introduce yourself 🔥 Campfire Stories — storytelling that connects 🎨 Arts & Crafts — behind the scenes 🧭 Survival Skills — quick tips and expertise 🚐 Field Trip — lifestyle and environment 🎤 Talent Show — client wins and social proof 😴 Rest Hour — boundaries and reflection 🎉 Closing Ceremony — offers and invitations Now let's talk prizes. The most consistent campers earn Camp Badges for showing up each week. At the end of the 8 weeks, the top participants are entered to win: 🥇 1:1 Strategy Session (90 minutes) — Private coaching to map out your fall content plan. The kind of clarity that skips months of trial-and-error and saves you thousands in lost revenue from content that doesn't convert. Valued at $500-$1,000. 🥈 Ecosystem Audit — A deep-dive review of your entire online presence with a personalized action plan and coaching on exactly what to fix. The kind of audit agencies charge $1,500-$3,000 for. Valued at $1,500+. 🥉 One Month of Done-For-You Copywriting — 3 posts per week across 3 platforms, written in your voice, plus 30 minutes of coaching. That's 36 pieces of content you don't have to write, 15-20 hours of your life back, and the kind of service that runs $2,000-$5,000 elsewhere. Valued at $2,000+. Total prize value: over $4,500. Just for showing up 15 minutes a week and posting content you should be posting anyway.

I want to get something straight before I keep sharing resources in here. Where are you actually showing up online? List your platforms 1 to however many. Starting with the one you're most active on, ending with the one you check once a month and feel vaguely guilty about. 😄 I'm pulling this together so what I bring into this community lands where it's actually relevant for you. No point in me going deep on Instagram strategies if most of you are building on LinkedIn or vice versa. List yours below!

Google Docs has tabs -- and if you've ever had five different Docs open trying to manage your content, this is your sign to consolidate. Here's how to use them: - Open one Doc for your content. - Add a tab for each platform you're on. - Add a tab for content ideas you're saving for later. - Add a tab for research, stats, or links you keep going back to. And you can rename them. My whole book lives on a Google Doc with tabs for each Chapter. Everything in one place. One link to bookmark. Want to go deeper? Subtabs let you nest inside tabs. Content Ideas > Instagram > May Or: Research > Podcast Topics > Questions I Keep Getting Asked Your Fast Fix today: - Open a fresh Doc. - Set up 3-4 tabs that match how your brain works. - Move the scattered stuff in. One Doc. Actually findable. What Google or Google Doc features have you discovered? Share them...

We are featured in Skool ad on Meta (Facebook)!!!!🎊. The other day I spotted @Melissa Boster Menopause Skool on an ad. I'll keep watching for more! What is your small brag/win for this Friday morning?