Selling fifty low-priced items requires massive volume, but selling one premium item changes your business overnight. Transitioning a portion of your business to a high-ticket, premium tier allows you to work intimately with your best clients for maximum impact. 1. What would a $10,000 version of your current service look like? 2. Who is the exact demographic in your network that can afford that premium offer? Action Item: Outline the deliverables for an ultra-premium, high-ticket tier of your service.