I used to host two live events a week back when LinkedIn had audio rooms.
I’d record the video with the audio, then repurpose the content across platforms.
When LinkedIn removed audio, the consistency stopped.
Lives became… sporadic.
Recently, I started going live again — without a scheduled event, without hype, without weeks of planning.
Why?
Because I’ve realized something about myself:
I have more clarity inside me than I give myself credit for.
I can sketch a simple outline, go live in 10 minutes, and let it flow.
No stress. No perfection. Just clarity in motion.
In hindsight, this wasn’t random.
My subconscious was fighting for clarity.
And live communication is one of the fastest ways I sharpen how I:
➔ think
➔ influence
➔ communicate
➔ clarify my messaging, copy, content, and offers
It also forces me to think on my feet — a skill I’ve let dull recently.
Bonus?
Every live gives me a transcript I can turn into written posts, plug into my 21-page prompt, and compound into years of content in my voice that actually resonates.
I’m going to run this experiment for a couple of months and see what converts.
No pressure.
Just progress.
Question for you:
What’s something you already do well that you could leverage more intentionally for your ICP?
That answer might be closer than you think.