Most business owners are stuck in one of two traps: Trap 1: The Overthinkers They analyze, strategize, and "research" their way into paralysis. They think they can solve problems from their desk without ever testing reality. Trap 2: The Random Actors They jump from tactic to tactic, hoping something sticks. No strategy, just excitement and hustle until the next shiny object appears. Here's what actually works: Strategic doing. Think → Do → Get feedback → Adjust → Repeat If you're under $20K/month, your problem is almost always volume. You need more doing, less thinking. But once you hit consistent revenue? That's when you need dedicated thinking time to solve the RIGHT problems. My go-to resource: "The Road Less Stupid" by Keith Cunningham. I've read it 20+ times because the concepts are that valuable. The process is simple: - Block 3 hours per week for strategic thinking - Focus on ONE specific issue per session - Ask: "What's really causing this problem?" (not just what you're observing) - Validate your assumptions before building solutions Most entrepreneurs build elaborate machines to solve the wrong problems. Don't be one of them. What's your biggest challenge right now—overthinking or random action? Drop it in the comments. I'll share my thinking framework with anyone who comments "THINKING" below.

1️⃣ What is your podcast so we can all support eachother? 2️⃣ What does your business sell? 3️⃣ What's is your current revenue and desired revenue level? 4️⃣ Post a picture of where you currently work 😉

I just discovered my grandfather was secretly teaching me everything I needed to know about entrepreneurship. Problem is, I had no idea he was even an entrepreneur. I've been thinking about my grandfather a lot lately since he passed away. I thought Gramps was just a doctor. Every weekend when I was 8, he'd take me on his "rounds" - visiting different medical offices, talking to staff, asking lots of questions. I assumed he was quizzing the residents or checking on patients. Turns out? He had quietly built, staffed, and eventually sold multiple medical offices to a public company in a cash-plus-equity deal. But here's what really taught me about business... We always joked that Gramps "wasn't normal." He was always moving, always in a rush to DO something. One weekend, he decided he wanted to build a high-quality woodworking bench with a curved back. But typical Gramps - it HAD to be done in two days. I was his little helper. Day 1: Buy the blueprint, plus supplies, tools, wood. Day 2: Turbo through the build. The result? It was so wonky he couldn't even give it away. I was mortified. In school, I'd been taught to go slow, make it perfect, that you'd get a bad grade for trying things you didn't already know. But Gramps? The next weekend we built Bench 2.0. Slightly better, but still rough. Then Bench 3.0... Finally, by version 4, he was giving them away to his kids as gifts they actually wanted! See how that works? The lesson: You need both the right blueprint AND the right actions to iterate your way to success. Most of us get stuck either over-planning (never building Bench 1.0) or taking random actions without a strategic blueprint (building Bench 1.0 over and over again). So question for you, where do you feel you're missing a blueprint? Comment below 👇

Someone asked me during yesterday's workshop: "Is there any reason you would NOT want to do in-person if available?" It comes down to "Sales Effort". This is the combination of time, money, and energy you invest per sale. Virtual podcasts lets you stack conversations back-to-back - you can do 4-5 per day easily. In-person means travel time, setup costs, and you're limited to maybe 2-3 per day max. Think about it this way: Remote interviews fit anywhere in your calendar. At least for me, if it's not interrupting a creative block, it's fine. You can schedule them whenever. In-person requires studio costs or travel time. You need tighter scheduling to maximize your studio rental. That adds complexity and significant costs. The equipment side is actually simpler than most people think: Simple setup: Two clip-on DJI mics plus iPhone. Portable kit: Shure mics, ZOOM recorders, tripods and cameras. Professional route: Rent podcasting studios in major cities. Keep the main thing the main thing. As one of my coaches always reminds me, we're not trying to become famous here. We're not chasing downloads or trying to build the next Joe Rogan show. We're building relationships for backend sales. So the real question becomes: Does the extra sales effort justify the results? If you're selling high-ticket services with long contracts, that extra relationship building might pay off. If you're volume-focused, virtual probably makes more sense. But track sales effort per closed deal, not just conversion rates. So like everything in business it depends. :) What's your experience with sales effort versus chasing vanity metrics?

If you open up your calendar and look at the last several weeks - that exact time allocation is what is responsible for your current situation. Obviously right? :) So if you want to change your business, you've got to change your calendar. Every business has just one SINGLE choke point. It's either: - sales (close rate under KPI) - marketing (not enough qualified sales conversations) - delivery (customers are not happy) If you want to change the situation you've got to change your time allocation. I recently saw this mistake working with a client... They have one major business problem but keep adding tactics without dedicating time. And I get it. We're al hoping that ONE tactic will be a silver bullet. But each tactic, in order to be done right, requires time. That means saying NO to or just HANDING OFF what you used to be doing. And if you don't change your calendar,... You don't change the outcomes. Podcasting and business growth are no different. If you want to different business outcomes, change your calendar! I'm not sure who needed to hear this message again. I know I definitely needed it today. (Because it's human nature to solve problems by adding on more sh*t!) Question for all of you: What would it take to double your business right now?