Hey guys! I'm offering two types of leads to my clients depending on what they can work with: 1. Medical Leads 2. Non-Medical Leads Should I: a) Use one pixel/dataset with 2 different events (one for medical leads to trigger and another for non-medical leads to trigger) OR b) Have two separate pixels (one for medical and another for non-medical) Keep in mind, there are clients who could take both medical and non-medical patients whilst others can only take one or the other. My initial thought is to go with 1 so there's more data in the pixel but I'm curious to hear what you guys think!!

A quick overview of why I like Leadshook for forms when starting out in Pay Per Lead: https://www.loom.com/share/553a50b2ad20411784b34eced3b8250a?sid=72bbb7c6-f8c9-4770-aa83-afef08853c26 I have also used Feathery, Heyflow, GHL & native HTML forms. My recommendation is: Start with Leadshook to dial in your question flow & completion rate Get page conversion rate to 10%+ Switch to Feathery or pure HTML form to get a 10% boost in conversion rate (they are slightly faster than Leadshook) Heyflow is good but doesn't have one time pin verification built into it. Instead they do number lookup validation which isn't as good IMO.