A great way to make money with Pay Per Lead is to team up with someone who is good at sales, or good at media buying and go 50:50 on profits. I'm not saying become business partners, you can still stay separate entities, but take this example:
Person 1 - Sells leads to clients and manages the relationships
Person 2 - Runs ads and manages lead distribution
They get 3 x clients who buy $10k a month in leads
Total revenue = $30,000
Lead costs = $15,000 per month
Profit each = $7,500 ea
I've seen this work really well. Has anyone done this? or is open to trying it?
Keen to hear your thoughts.