Website based estimates for market data

I’ve been refining an idea and realized it might be more than just an estimator.

A simple, easy-to-use online estimator on my website—enter acreage and location, then tap through visual options (current property status, project size, terrain, desired finish) to match their land and get a quick price range, with the option to request a free in-person quote (maybe more options?).

What I’m thinking about building is something that:

• Gives a fast ballpark without a traditional form

• Uses visual selections instead of long inputs

• Keeps it low friction (no name required)

• Captures location (town or address)

But on the backend, it gives me data on:

• Where demand is coming from

• What type of jobs people are looking for

• Which areas are “hot” vs “cold”

So even if someone doesn’t request a quote, I still walk away with useful info to guide ads and targeting. I want more data…

Basically turning an estimator into a lead intelligence tool.

Curious if anyone else has tried something like this, or sees any blind spots I’m missing.