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START HERE: Stay Booked Out For Weeks With Profitable Jobs
Welcome to OWNR OPS 🤝 If you own a land clearing or forestry business and you want to stay booked out weeks in advance with profitable jobs using simple systems, not shiny objects, you’re in the right place. This group and trainings are built around my simple operating system - Revamp your pricing so you generate profit on every job - Make the phone ring consistently with a simple 3‑Step Lead Engine - Track a simple weekly scorecard so you know if you’re winning or losing and exactly what to fix next I use this same playbook in my own $1.4M land clearing / forestry business and it’s what guys like Colby used to go from roughly $400k to $850k while staying 4–8 weeks booked out. Step 1 – Introduce yourself (do this now) Comment below with: - Your name - Where you’re based - What kind of work you do now (land clearing, forestry, fire mitigation, etc.) - How many weeks you’re currently booked out - Use the photo template I posted Step 2 – Unlock the Free Kickstarter Training Go to the Classroom tab and follow the steps to unlock the “Free Kickstarter Training" Video series module In it, you’ll learn how you can copy the simple operating system behind my 7 figure business: - Revamp your pricing so every crew‑day makes profit - Build a 3‑Step Lead Engine (how to make the phone ring) - Use a weekly scorecard to see if you’re winning or losing and what to fix next week Watch these lessons this week so the livestreams & posts inside here actually click. Step 3 – Book Your OPS Onboarding Call If you want my eyes on your numbers and a clear plan to stay booked out weeks in advance with profitable jobs, book an OPS Onboarding call here: 👉 [Book Onboarding Call] On that call we’ll: - Look at your current revenue, backlog, and weeks booked out - Find the biggest bottleneck in your business - See if you’re a fit for OPS Training, my weekly training program for land clearing and forestry owners
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Spring season is in full swing! (3/24 Ad campaign update)
NOTE: I just updated these numbers. I was looking at the past 30 days, these numbers are now for the life of the campaign, started 2/12 Ok! So things are going gangbusters and the season is off to a fabulous start here. I started running my new ad campaign mid-February while we still had a lot of snow on the ground. Things were a bit slow to start but as soon as the snow started melting I've been getting multiple leads a day. Here's some stats for the campaign so far: Daily ad budget: $50 Amount spent so far: $1995 Impressions: 125,858 Reach: 56,091 Cost per lead (CPR): $16.36 Leads generated: 122 Leads qualified for estimate appts: 75 (22 of these appts are upcoming) Estimates converted to jobs so far: 17 Gross revenue from booked jobs: $51,575 Estimates that seem likely to convert later in the year: 11 Estimate appointments that did not convert: 8 "No contact" Leads: 17 (leads that I could never get on the phone despite 10+ contact attempts) Over all rate of estimate appts converting to booked jobs: 68% (Last 2 years this was around 50%) Personal observations: - I called every lead 10 minutes that came in during business hours. Maaaybe 5% of these actually answered the phone call. I left a voicemail and followed up with a text message right away. - Average number of contact attempts (calls/voicemails/texts) per lead converted to job: 2.69 (range was 2-10)
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My 1st 3 full weeks of business running Facebook ads
I'm writing to you guys about this win, because I think some of you need to hear it. You need to hear that this business is real and you can do it if you follow the plan that @Austin Gray laid out so perfectly for us. Follow it and do exactly what he says. You just need to act. Cowboy up, and start buckin. Disclaimer: I have a full-time management job in aviation, so any of this new business idea stuff has to be weekends and afternoons. So keep that in mind while you read this. 5 weeks ago, I had nothing but a plan. No machine, no mulcher, no money. Nothing. I knew i had a small bonus from work coming, so I'd use that as ad money and operating capital. But I started with nothing. But I knew I could do this. I came across OwnrOps on YouTube and started soaking everything up. And I mean I watched it all. Luckily I didn't join any fb groups first, because I probably wouldn't have taken the leap. Most of that crowd is made up of losers and dream busters anyway. I watched all of Austin's starter info and got more excited and pumped the deeper I dove. I finally messaged Austin and asked him if he thought running ads without a machine and booking jobs was a good idea to test my market and my resolve. Well... the first 3 days of running ads, I booked 3 jobs from 4 leads. I was HOOKED. It was thrilling. Here I am... no machine and I'm scheduling jobs. Crazy, right!?! 😆 I needed to see if I could prove my business case to myself, and if it was worth me going and buying a machine. I thought, well... if I can book 3 jobs in 3 days from 4 leads, I'm good to go! So I did. I got financed (easier than financing a 30k car, which was scary) and bought a machine that costs more than my first house. Nuts, right?! It was going great for the first 5 days, then boom! I got stalled by fb- I started running ads 5 weeks ago, but Facebook shut me down for 2 weeks due to card verification problems. So truly my ads have only been spending for 3 solid weeks. Since they started spending, almost everyday I've been quoting jobs after my 9-5. Sometimes 3 and 4 in an afternoon.
My 1st 3 full weeks of business running Facebook ads
$24k in First 2.5 Weeks of operation!
Hi All! Just wanted to update and wrap up my long saga on here for everyone. I know it's a lot to read through, but if you're in the position I was a few months ago, wondering if this is all possible, I hope you can find a little motivation in this to give it a try. - April 10th I took possession of my new CAT 275xe. I finally got out of the dealer at around Noon and drove straight to my first job. Risky not having ran it before, but you gotta learn somehow! - spent almost every week day in the machine on jobs up until today trying to get caught up on all the work I booked before even having the machine (thanks to facebook ads) - have just a couple jobs left with paid deposits, finally seeing the light at the end of the tunnel. - grabbed some good before/after pics and vids to start creating new content for updating socials and new ads - 5 5-Star Reviews achieved on new Google Business Profile and counting Since April 10th, I have completed and received payment on $23,875 worth of work with an average job ticket of $3,410. The rest of this week and next week will be spent finishing up the final 2 jobs with deposits which will be for $9,875 worth of work. I hope someone gets a little value out of all this to see what is possible. A month ago, I was working a $90k a year W2 behind a computer all day. Miserable. Now, I'm in woods all day tearing things up and enjoying life so much more and making a great living. While I don't plan to run this wide open all the time, it is nice to see what is possible if you truly wanted to grind away and make hay when you can. Just don't get burned out! I am posting before/after vids of one of my favorite jobs I completed on a random Tuesday, and the rewarding joy you can bring with this work. I did this job for a couple who had inherited this property from a passing parent. They wanted to build their retirement home on this property. Both husband and wife were in tears after seeing the finished property (in a good way!) He said "I haven't been able to walk this property like this since I was a 6 year old boy. If it was Friday, I'd pack the kids and tent up and we'd camp out here all weekend."
$24k in First 2.5 Weeks of operation!
Intro
My name is Jay I'm from central Kentucky. I currently own and operate a lawn care and landscaping business. We're currently doing ~$4800 per month revenue on the side of my full time weekend job. I would like to ditch the lower ticket services and get into forestry mulching and/or stump grinding. Possibly even stair case from stumps into forestry mulching since I've always been interested in this industry. The only thing that's stopping me is I'm currently in chapter 13 bankruptcy which I have 2 years left of that. However my lawn care business is starting to do well cashflow wise my W2 pays a bit over $4000 per month. I have plenty of cashflow to be able to get into what I actually want to do, it's just the matter of getting the leads and clients. Also whether I should rent starting out. I also just bought Ty's stump grinding playbook and have reached out to 120 or so tree services to get started.
Intro
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OWNR OPS
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For land clearing & forestry business owners who want to stay booked out with profitable jobs using simple systems.
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