How we used the 5P's to turn Travis Speegle's unique expertise (and $495 program) into $244k in 6 weeks
Escape the CHASING trap to be the CHOOSER in life and business.
Want to know the most exhausting game in business?
It's the one where we chase after anyone with a pulse and a credit card, hoping they'll choose us.
The cruel joke? The better we get at playing this game, the more it depletes us.
Think about it...
We chase harder to get more clients - and end up working twice as hard for half as much competing on price.
We chase harder to prove our expertise - and find ourselves trapped in an endless cycle of certifications, credentials, and arguments we can't win.
We chase harder to gain visibility and adoration - and become slaves to platforms and algorithms that drain our mental and emotional bank accounts.
But here's what nobody talks about:
This isn't just a strategy that doesn't work...
It's a game specifically designed to exhaust human beings.
How do I know?
Because it's working perfectly.
How many biz owners do you know who are:
- Exhausted from endless hustle?
- Drained from constant proving?
- Depleted from non-stop performance?
- Empty from chasing the next transaction?
That's not a failure of execution.
That's a PERFECT success of POOR design.
26 years as a manufacturing engineer taught me something I can't pretend I don't know.
Every system is PERFECTLY designed and operated to produce exactly the results it's producing.
In short "Every system PERFECTLY produces the results it produces."
It has no other choice.
We wouldn't expect the system we call an apple tree to produce oranges. Would we?
And this system of chasing? The results don't lie.
Results NEVER lie.
This system is churning out broke, exhausted business owners with shocking consistency and precision.
Just like a casino is perfectly designed to separate gamblers from their money...
this system of chasing approval, authority, and admiration hoping to get sales...
is perfectly designed to separate business owners from their time, money, energy, and self-respect.
The house always wins - not because the players are bad at gambling, but because that's how the house was built.
It's how the decks are stacked and how the cards are dealt.
We can stay at the table dreaming about impossible results.
Or we can realize there's a different game to play.Instead of being CHASERS, we can be CHOOSERS. [image]
Most business owners spend their entire careers in the red zone - chasing their next client, their next certification, their next follower.
They think the answer is chasing better:
- Better service to get picked
- Better expertise to get noticed
- Better visibility to get chosen
But what if the chase itself is the trap?
What if there's an entirely different game being played in the green zone?
A game where we:
- Stop chasing and start choosing
- Stop getting picked and start picking
- Stop draining and start gaining
Want to see how deep this rabbit hole goes?
I'm about to show you the 3 levels of CHASING we've been brainwashed into:
Why chasing is designed to exhaust humans
How the "success path" keeps smart folks trapped
What the escape route actually looks like
Fair warning - once we see through the lies, we can't unsee them.
And it gets really painful to go back to business as usual.
Ready to peek behind the curtain?
I'm unpacking this full case study right here.
Let me know if you want more of this.
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Note: I'm starting here, because it doesn't matter what I show you of HOW we made 202 sales inside a tiny group of only 441 people...
the hook we used to validate what our people were ALREADY presold on...
how we used the 5P's to create demand before making the offer...
the "goodwill campaign" that kept the sales rolling for a couple weeks...
how we made an extra $184k (by chat) with a 2nd helping campaign...
none of those things matter...
if we show up as CHASERS instead of Being the CHOOSER.
Vote to lemme know if you wanna see the rest of our little case study.
And comment with your questions so far below.