Many people have been asking me about the funnel I am using to shoot up the Skool Games Leaderboard. (Currently #44 on the entire platform 🙌🏼) but the funnel is the part that mattered least. In fact I will just tell you that part right now: I run ... a $47 workshop community, I fill it with ads. run one workshop a week, and an offer at the end of every workshop. You could copy that by Friday.... And it probably wouldn't work for you, because a strategy only pays out what the four levers underneath it can support. So in this video I walk down the 5-lever pyramid, weakest lever first: 1. Strategy — the tip, and the smallest lever. Copyable in a day. 2. Skills — advertising, storytelling, sales, tech. Years to build. 3. Systems — ads, workshop creation, show-up, onboarding. Run by AI, automation, or my EA. 4. Signature Offer — six years refining one offer, not replacing it every year. 5. Self-Leadership — the base, and the biggest lever by far. Comment Worksheet for the Doc and let me know in the comments what did you like or learn. LFG

Fellow founders may find this useful, if you find leads leaving through cracks in your business.. here’s a lead response flow I put together (demo). A form submission from your lead creates the CRM deal, alerts the team on Slack, emails the lead a confirmation and logs it, all in seconds. For anyone running an agency or side business, where do your leads usually slip through, the form, the inbox, or the follow-up? Or if you've built similar automations that are ai-powered, would love to share notes 🗒️

If you pop over to Skoolers, you'll see viral posts over: - "I opened my Skool community and got 100 new members in a week!!" - "I got my first paid member!!" Way to go! Bravo. 🔥 And here's where the real work is as a community host. ENGAGEMENT I have been fixated on this over the last few months. Engagement Metrics: - Daily Activities of 800+ (or for some start up or paid communities 200+) - Past 30 days engagement: 50% or higher - Level 1: Less than 25% in paid communities; less than 50% in free communities How are you driving these metrics in your Skool community?

You've said it a hundred times (likely more), but something about today made it resonate. In your Coaches Life Lab presentation you talked about the goal for $10k a month being outdated. It was ideal 20 years ago, but the reality of inflation is that $50k a month is more realistic, and should be the MINIMUM goal now. The way you said it made me realize that in thinking $10k a month was a good goal, I'm telling myself small. I'm worth so much more. $10k a month is only $120k a year, which doesn't go very far in 2026. So I'm finally making the mindset shift. I'm worth more than $10k a month.

Just watched this and the biggest take away was don't wait for perfection, my offer and course is still way off completion but hearing this will speed it up..