It can be hard to gauge the quality of traffic you're sending. Whether it comes from Meta, from Google, whatever. There are so many variables. Is the ad platform sending you qualified traffic? Is it your offer? Is it your ads? Is it something else? And there's not a lot of metrics that make it easy to see what's happening once somebody hits the page. You can open Google Analytics and look at session duration and bounce rates, but even those numbers are skewed. So I built a whole new way to look at these metrics inside your funnel. We launched three new analytics features. Now every single funnel shows three metrics. First is quick exits. This shows you who left within five seconds of a form appearing. If this number is high, it's usually the traffic, not the page. It could be the wrong people clicking through. That's pretty common with Meta, especially in your learning phase. Second is read not left. These are people who stayed longer than X seconds but never touched the form. They gave it a chance, but for whatever reason were not convinced. This tells you to work on your offer, your page, your copy. Quick exits tells you to work on your targeting, your ads, and the traffic coming from your ad platform and messaging. Third is start form. This shows you how many people were interested enough to get started with the form. When you see start form go up, it tells you something's working and you can double down on what's working. Then from there we give you funnel forensics. You can dive into every single funnel and continue to optimize from there. And taking it one step further, Claude and Copilot can use these metrics to continually help you get more leads. This is just one example of how we're thinking outside of the box to help people get access to data at a level that's never been given before through any landing page and funnel builder to actually k now exactly what to fix.