For anyone running lead gen on GHL (either forms and funnels) here's a good example of the lift that you can see just by switching to LeadCapture

Try this before you hit publish on your next campaign or landing page. (Or when dealing with a huge decision) Go to sleep. 💤💤💤 Literally just stick the idea in the back of your mind and just sleep. Example: I spent a couple of days working on a new home page…. But went to sleep before hitting publish. I purposely wanted to keep an open loop just in case a better idea came to me. I woke up with a little voice saying… “you have a visual platform, but you’re not showing visuals enough”… And that voice was right. That voice sent sent me down a rabbit hole that resulted in a fresh idea that I haven’t tried before. It might suck, but it’s better than what we had before. The mind has a funny way of working on things in the background. I call these 'mental background tasks'... There’s a whole book about it. psycho cybernetics… worth a read.

A few years back, watching a user scale from 1K leads/mo to 88K leads/mo in a very short time taught me something I didn't fully appreciate before. Growth doesn't mean problems go away. Problems multiply... and sometimes become harder. For example, when you're getting off the ground, the problems are the obvious ones. Conversion. Creative. Getting anyone to fill out the form at all. As you scale a completely different set takes over: 1) Ops. The manual steps that were fine at 1K/mo become a full-time job at 80K. 2) Lead quality. A few bad leads is noise early on. At volume, it's real money and real buyer/client relationships on the line. 3) Abuse. The bigger you get, the more of a target you become. Bots, junk, bad actors show up and hammer your pages. 4) Speed. At scale, every bit of latency from API responses to doing the actual work compounds across tens of thousands of leads. But with all that said... here's the part I've come to believe: These are the good problems. They're the ones you actually want, because you only get them if things are working. If you're wrestling with abuse and infrastructure and quality at volume, it means you made it past the point where most people stall out. BUT ... this is a big BUT.... They only stay good problems if your foundation can hold them. The best part of being on the other side of stories like this: everything these users hit at scale, we learned from and built back into what we're building at LeadCapture. So if you're building out a lead gen campaign... even if you're early on... I'd ask yourself one thing: When the good problems show up, is what I built ready to carry them? Because they're coming. That's the goal.

(posting with permission) hey folks, I did a podcast interview recently with a sales expert specifically for agencies and freelancers, talking about how to fix getting ghosted and put the right systems in place to convert more freelance/agency leads: https://benjaminboman.com/alan-thomas-agency-sales/ I thought it'd be interesting to some people here 🙏

A few notable LeadCapture updates just went live: 1. Enhanced Step Callouts You can now add callouts to the bottom of any funnel step, perfect for reinforcing benefits, building trust, addressing objections, or providing extra context at the exact moment it matters. Just prompt Copilot with something like: “Add a callout to the contact step that builds trust and explains what happens next.” 2. Step Summary Prospects can now review exactly what they selected before submitting the form. Add a summary to the contact step...or any step before it, and visitors will see a clear breakdown of their responses. If they spot an error, they can click the answer and return directly to that specific step to update it. This creates a smoother experience while helping improve submission accuracy. 3. Dynamic Content For anyone building dynamic thank-you pages, this is a huge update. You can now dynamically load phone numbers, links, calendars, and other content using URL parameters. Dynamic values can be used within page sections, buttons, and calendar blocks. One major use case: A lead is submitted to a webhook, CRM, or lead distribution platform. The response determines which client or buyer receives the lead, and the thank-you page dynamically displays that buyer’s phone number, calendar, link, or other information, all within a single reusable page. We’ve also released several additional improvements, including enhanced dynamic routing, server-side Google Ads integrations, and more.