Apr 13 ⢠General discussion đŁ
Stop Guaranteeing Results (Do This Instead) đ
You shouldnât guarantee results.
And honestly⌠youâre right to be scared.
Most people try to say things like:
âGuaranteed leadsâ
âGuaranteed resultsâ
But hereâs the problem:
You donât control everything.
- the market might suck
- the offer might be weak
- the client might not execute properly
And nowâŚ
đ your business is on the line for things you canât control
The smarter approach đ
Use a buyback guarantee instead.
Simple:
14-day, no questions asked refund.
Full money back.
No hoops. No arguments.
Why this works so well
- removes ALL risk for the client
- makes it easy to say yes
- positions you as confident (not desperate)
But this is where most people mess upâŚ
They offer the guarantee.
But donât back it up.
The real game is the first 14 days
If you want this to work, you need to:
- deliver quick wins fast
- communicate constantly
- build a real relationship
Because if you nail those 3 thingsâŚ
The client wonât even think about a refund.
Iâve had thousands of clients go through this exact setup.
Less than 1% ever asked for their money back.
This isnât about âreducing refunds.â
Itâs about:
đ making it a no-brainer to start
đ and making clients want to stay
If you want the full breakdown of how to structure this into your offerâŚ
Comment âOfferâ below đ
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Stop Guaranteeing Results (Do This Instead) đ
skool.com/lead-gen
Cold email training & lead generation systems. Automate cold outreach with AI to attract high-quality B2B leads and get clients on autopilot.
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