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Iron Forge
151 members • Free
18 contributions to Lead Gen Secrets
2d •
Community resources
Where do you find clients if you’re not using cold email to find them? Do you use LinkedIn or Upwork or other social media channels?
0 likes • 7h
@Jay Feldman I think the trick here is that our buyer is the CIO or C suite of $1 billion company. They don’t hang out anywhere except at work and most often just choose one other their four prime vendors to work with. We’re trying to get a seat at the table. I’m gonna go with a very educational email campaign with a slow nurture cadence and get somebody to do some follow up phone calls.
0 likes • 6h
@Dex Spiess I was actually asking how you find your customers, but I’ll tell you about my customers if you like. We have a service offering where we modernize legacy technical systems. It’s super niche on purpose. The decision-maker is the CIO in $1 billion company. He’s not searching online. He’s asking other people at the Director table. At the directors table, are c-suite executives think of CFO/COO types. The customer already has four large prime vendors that offer IT support that none of those vendors will touch this legacy problem that we solve because it’s too problematic Also, another problem is that this is often a highly political charged initiative within this organization so we bring a lot of credibility on day one. Ideally would be brought in by a partner, but no one wants to share revenue. So our account base marketing, go to market system comprises of 24 data streams, enriched through clay sending through instantly Work to do this month is Wright highly personalized instantly email campaigns, connect HeyReach and slowly throttle as we have a backlog of about six months of data/contacts to process. The more I talk this problem over in this community. I realize I’m gonna need to get the BDR on staff to make phone calls to set appointments. I will probably go to Upwork and see if I can find such a person to work part-time
2d •
Done for you Mailboxes
Jay is done for you mailboxes by Jay are $3.50 per month and I think Instantly’s are $10 a month. Has anybody compare the results of the two? I would expect them to both perform the same, but the cost of Jay’s to be much less.
0 likes • 7h
Work because we’re being so laser focused. I’m starting to lean towards actually hiring a BDR to pick up the phone and call these people after we send an email. These are technically called emails, but they feel much more like warm.
0 likes • 7h
@Jay Feldman Setup handled and kept clean. Ultimately anything that reduces potential failure improves probability of success. Cost is not a concern.
21d •
I built a cold email system inside Claude Code
I haven't logged into Instantly in weeks. And my campaigns are still running. Domains. Mailboxes. Lead scraping. Verification. A/B testing. Deployment. Once it was set up, I stopped logging into Instantly. Stopped logging into Apollo. Stopped logging into Clay. Here's the actual flow. Step one is infrastructure. You give Claude Code two API keys: Instantly and Inbox Insiders. From there it buys your domains, configures DNS, spins up the mailboxes, loads them into your sequencer, and kicks off warmup correctly. Four weeks later, you're ready to send. Works with other sequencers too. If you're on Smartlead, just swap the API docs in the skill file. Step two is leads. Point it at Consulti or Apify with your ICP filters: job titles, industries, company size, geography. It scrapes, verifies on the way in, flags dupes, and pushes everything to Turso or Supabase. No more accidentally pulling the same 500 people you emailed three months ago. Step three is strategy and copy. Feed it the transcript of your offer or client strategy call. It asks what I'd ask: CTA, ICP, reverse lead magnet or direct, standalone or wedge. Strategy gets worked. Emails get written. A/B variants get generated. Step four is deployment. The campaign goes into Instantly, leads get loaded, and tests start running. Step five is what creates compounding. Every reply gets logged. Future sessions analyze patterns, refine ICP filters, and train a reply bot on your own data. I made the Cold Email Quickstart Wizard Skill free. It maps the entire build in the right order, from infrastructure and lead sourcing through copy, testing, and deployment. It shows you what each phase requires and where the specialist skills plug in. It's the orchestration layer, not the complete specialist toolkit. Grab it here
0 likes • 2d
Pulled back the hood on the cold-email-quickstart package to evaluate the architecture, dependencies, and execution logic. Here is the technical breakdown: Key Findings - Skeletal Orchestration: The download serves strictly as a thin prompt router and local directory/state manager via .metadata.json. It contains no native execution logic to actually process leads or deploy campaigns. - Hard Dependency Gate: Step 0 relies on 8 proprietary sub-skills (consulti-scrape, list-optimize, cold-email-campaign-deploy, etc.). Without these modules, local shell calls throw missing file errors unless you write custom replacement scripts or join the $1,497 program. - Missing Production Controls: As an execution engine, a local bash wrapper lacks essential production controls—such as schema validation, API rate-limiting, automatic retry logic, and real-time webhook handling. - Vendor Stack Lock-In: The routing is structured specifically to channel data through a monetized tool stack (Consulti.ai, Email Bison, and affiliate integrations) rather than open, direct API connections. Takeaway & Execution Alternative The structural blueprint itself—the 9-phase sequence (Strategy \rightarrow Tracking DB \rightarrow Scraping \rightarrow Pre-verification AI qualification \rightarrow Verification \rightarrow Perplexity research \rightarrow Copy/Spintax \rightarrow Deployment)—is well-organized and logically sound. However, rather than maintaining local shell scripts, you will achieve far better scale, reliability, and data control by applying this exact 9-phase sequence directly inside production automation platforms (like Clay, Make, or GoHighLevel) or wiring your own custom Claude API endpoints to handle campaign state and enrichment.
6d •
870 prospects, 24 opportunities, $120K potential pipeline.
Just finished reviewing one of our recent cold email campaigns. 870 prospects → 24 opportunities → $120K potential pipeline. What I like about this campaign is that we didn’t rely on sending a crazy amount of emails. We focused on the basics: - Good targeting - Clean lead data - Proper inbox setup - Deliverability - Relevant copy - Follow-ups - Constant optimization The biggest mistake I see is people trying to scale before they know what’s working. If the foundation is weak, adding more volume won’t fix it. Get the setup right. Get the targeting right. Get the messaging right. Then scale. There are no conversions recorded yet, so the $120K is potential pipeline, not revenue. Still, 24 opportunities from 870 prospects gives us a strong base to work with. Now the job is simple: keep optimizing and turn those opportunities into customers.
0 likes • 2d
@Jay Feldman Good question. I too would like to hear the answer.
9d •
Thinking Of Doing Highly Personalized Cold Email
Hello What Is the best way Do extensive research on a brand and explains what they are doing wrong with text and screenshot and sending the email Or Record a loom video going through their ad account and competitors ( Shy to record a loom video and so demotivated to send the text ( no one will gonna read and more than 1 screenshot will be end in spam 😓)
0 likes • 6d
@Jay Feldman that is a very spot on reply. Jay, do you personally write all of your responses on this platform? Nice.
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@sasha-froyland-5537
Enterprise architect • Investor • Longevity enthusiast • Building a healthier, longer future through science and technology.
Active 6h ago
Joined Feb 13, 2026
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