New Video: I finally fixed GoHighLevel email
[RESOURCES FROM THE VIDEO ARE AT THE BOTTOM OF THIS POST]
If you send email from GoHighLevel, you're probably landing in Promotions or Updates and you have no idea.
It isn't spam, so a normal deliverability test says you're fine. You just sit there with low open rates wondering why nobody replies.
The problem is the IP addresses. GoHighLevel's default sender puts you on shared IPs with tens of thousands of other sub accounts, and a lot of those people are terrible marketers. You can pay for a dedicated IP, but it shows up brand new with no warmup and no reputation. You burn that one too.
So I stopped using their sender.
Here's what I did instead:
  1. Plugged Amazon SES into GoHighLevel as the sending service. Email Services, Add Service, Other. It costs 10 cents per 1,000 emails. Do NOT use it for cold email, they will ban you.
  1. Added ghost ink to every marketing email, so it reads as personal and lands in Primary.
  1. Rebuilt what breaks when you leave their sender. An unsubscribe form linked in every email, bounces fed back into GoHighLevel, and email re-verification every 90 days. Skip this and the spam reports get you kicked off Amazon.
You need the IP fix and the ghost ink together. One without the other doesn't get it done.
RESOURCES:
The video walkthroughs will be in the first comments.
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Jay Feldman
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New Video: I finally fixed GoHighLevel email
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