Introduction + Steal My Hook · Lead Generation Secrets

Introduction + Steal My Hook

Hi all, I'm new here. I run an email marketing agency, and I've become a bit of a 'Lead Gen Jay' groupie thanks to his YT videos, and I actually had some amazing results thanks to the free stuff on the YT channel. I'm not exaggerating when I say I've paid thousands of dollars for courses that were less valuable than the free stuff Jay posts on YT.

Last year one of my instantly cold outreach campaigns had an 11% reply rate, and it was almost exclusively because of the hook, here it is...

"Howdy!

You've never heard of me. Hi, I'm Nico. I found your contact info scribbled on the wall of a men’s bathroom stall at a ladyboy show in Bangkok (lovely city, if you haven’t visited I highly recommend it).

Okay okay… I actually found your contact information on your website.

Let me get right down to it…"

I've refined it a lot since then, but last year that ladyboy hook was my most successful, and that test was ran in the beginning of 2023 last year.

Since then I've refined the email itself, but the hook still gets the job done.

WARNING: Some people WILL NOT likeiike the hook

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