🥶 Cold Email is Dead… Unless You Do This.
Most people are sending cold emails that die in the inbox. Today, showed us why—and the three tiny shifts that completely flipped the game.
You don’t have a “cold email” problem.
You have a connection problem.
And if your emails aren’t getting opened, read, or replied to—it’s not because people are mean.
It’s because you’re blending in.
Today on our Insider Zoom, dropped cold email clarity that hit different.
Here are the 3 shifts that can change everything about your outreach:
1️⃣ Don’t Build a Sequence… Until You’ve Mastered a Single Shot
Forget the funnel of doom.
Start with ONE email. One clear offer. One real outcome.
Because every extra step in your sequence?
➡️ Means fewer opens. Fewer clicks. Less clarity.
You don’t need more emails.
You need more resonance.
2️⃣ Want the Inbox? Look Like a Human, Not a Hustler
No HTML.
No trackers.
No signature banners.
Just plain text. Like a real person would send.
📬 Because the algorithm doesn’t care about your font—it cares about your authenticity.
3️⃣ Flip the Name Game: Earn Attention Without Begging for It
“{FirstName}, quick question…” = delete.
But ending your first line with their name?
Now that feels like a message, not a mass blast.
It lands softer… and sticks deeper.
But Andrew’s biggest truth bomb?
🚀 “The only bad cold email is the one you never send.”
Let that hit.
So here’s the real question…
🔁 Did you send a cold email this week?
🙌 Drop a YES below if you’re in motion.
🤔 Still tweaking? Drop your #1 hang-up --> we’ll crack it together.
SKOOL isn’t just community --> it’s your test lab.
No perfection. No ego. Just real reps, real results.
You in?
Let’s hit send. 🔥
27
26 comments
Ian Kirk
7
🥶 Cold Email is Dead… Unless You Do This.
Lead Generation Secrets
skool.com/lead-gen
Attract high-quality leads, with proven systems, & grow your revenue with automated AI lead generation machines to get clients on autopilot.
Leaderboard (30-day)
Powered by