One conversation. Zero pitch. Booked a call. Here’s how...

You never know where your next lead will come from. I found mine between the cereal and the avocados.

Yesterday, I ran into an old friend at the grocery store. This morning, I remembered his brother owned a small renovation business, so I gave him a call.

After a quick catch-up, I told him I wasn’t calling to sell anything. I simply explained what I’ve been up to — web design and lead generation — and asked:

“Do you know anyone who might benefit from a free digital marketing consultation?”

His reply?

“Yeah, what would a website cost — and what would it take to promote?”

After just a bit of explaining, I’ve got a meeting booked with him next week for a full audit of his current setup and promised to go into detail during the call.

Here’s the takeaway:

You don’t need to pitch. You just need to show up, offer value, and ask the right question. Friends, family, old classmates, mutuals — someone in your circle runs a business. And most of them could use help online.

✅ Message someone you haven’t spoken to in a while.

✅ Give a compliment. Tell them what you’re doing.

✅ Ask if they know someone who might need what you offer.

Then stop talking — and listen.

Worst case? You plant a seed.

Best case? You book a meeting.

Keep prospecting — and keep it warm.

#SalesTips #Prospecting #LeadGeneration #Networking

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