I have this ad running for my client, very happy with all the metrics, except the lead form has not converted.
I use the same lead form strucutre for all my cleints as they're all fiarly similar home improvement niches, and I always achieve 10% conversion rate on lead form.
Here this ad has had 27 link clicks, in total on the campaign 40+ link clicks no leads.
So it's a lead form issue, how should I add the new lead form? In the same ad, duplicate the ad with new form, duplicate ad set with same ad new form...etc
(Caveat: I will say, all of my clients who are similar locations and home improvement niches have had this exact same experience, not getting no leads but a huge decline in lead conversion from Monday to Friday this week specifically - this has never been an issue)
60 Second Loom: