as the title suggests, this client had deleted their Google ads campaigns, and i'm trying my best to make due with the data we have.
Only thing i could find is their previous billing history:
Dec 10 - Dec 31 2025 = 8974 clicks for $207
Jan 1 - Jan 31 2026 = 56471 clicks and 301268 impressions for $381
Would you guys say it's a waste of money to start everything anew with "maximize clicks", or am i better off just rolling with "maximize conversions" right off the bat? Sounds good to me, considering they have spent $581 clicks (with apparently no conversions too - probably didn't have tracking set up - HAS to have gotten some conversions - surely...).
EDIT: found this data:
"Get directions": 18 total
"Clicks to call": 3 total
"Calls from ads": 1 total
"Submit lead form": 7 total
Appreciate any help!