Pmax does not optimize in France.
I own a lighting store in France; I’ve been at it for six months. I ran both PMax and Shopping campaigns, but now I’m running only PMax with a daily budget of €40. The campaign does generate sales, but I can't seem to reach profitability for the store. I optimize and pause products—could it be the budget? The country? Would it be better to switch to another market, like the USA?
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8 comments
Jonathan Machado
1
Pmax does not optimize in France.
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