Hey everyone, I’ve been running a PMax campaign for the past 8 days.
I’m currently spending €40/day, and over the week I spent €330 and generated €432 in revenue — so I’m kind of at loss but that is understandable in week 1.
For the past 5 days, I’ve been getting 1 to 2 sales a day consistently.
I’ve already:
Optimized product pages with urgency, delivery time, refund policy
Excluded mobile apps and irrelevant placements
Added sticky ATC and improved visuals
I'm now wondering:
Should I increase the budget to €52/day to see more volume?
Or should I wait for better ROAS before scaling?
Should I add more products to improve variety and AOV?