I made some music.. #evyAIMusic Download them on this post.. Let me know which songs you love the most. 1. The World is Waiting More songs coming soon. LOL Thoguhts?

Just created a new framework for you. Watch this video and get the framework inside the library. Why do stories work better than facts and credentials for coaches and consultants? Stories work because they bypass logical resistance and create emotional connection. When you share credentials, prospects think about cost and competition. When you tell a story about helping someone just like them, they think about transformation and possibility. Here's the psychology: Stories create trust through vulnerability. When you share a failure story, prospects think "This person gets it—they've been where I am." Facts and credentials can make you sound expensive or intimidating. Stories stick when facts don't. Six months after your sales call, prospects won't remember your methodology or pricing. They'll remember the story about how you helped the overwhelmed CEO finally get home for dinner with his kids. Stories differentiate when everyone else sounds the same. Your competitors can copy your frameworks and undercut your prices. They can't steal your stories because they didn't live them. The coaches building 7-figure practices all understand this: people don't buy services, they buy better versions of their future selves. Stories help them see that transformation clearly. https://joeapfelbaum.substack.com/p/how-to-create-a-story-bank-for-your What exactly is a "Story Bank" and why do I need one? A Story Bank is like a CRM for your experiences—a systematic way to capture, organize, and deploy your stories for marketing. Think of it as your content arsenal. Most coaches have incredible stories locked in their heads but can't access them when they need content. They sit down to write a LinkedIn post and their mind goes blank. A Story Bank solves this by creating a searchable database of your experiences. Here's what goes in your Story Bank: - Origin stories (how you started, why you do what you do) - Failure stories (mistakes and lessons learned) - Client success stories (transformations you've facilitated) - Values stories (times you made principled decisions) - Behind-the-scenes stories (the real, unfiltered truth) - Vision stories (where you're headed and why it matters)

Imagine you had a list of 32 people who were in your network that you wanted to engage with quickly. Say in less than 15 minutes, spending just 30 seconds on each profile. Well you can use this technology that has built in links to everyones recent posts right now. https://strategy.evyai.com/engagedlinkedinusers Let me know if you like this tech and if you will be bookmarking it. Its all the people who are in Forums in evyAI. @Deborah Kaminetzky @Mindy Stern @Rick Kloete @Carlos Garrido @Darren Cherry @Chef-Kelly Anderson @Robert Harr @B Randall Willis @Bob Anderson @Evan Mestman @Ganesh Ariyur @Barbara Harrington @Marlene Sidon @Penny McNerney @Susan Tyson @Howard Gershman @Murray Beaulieu @Mike Larkin @Lori Howard @Gary Perman @Trent Clark @Scott Berger @Kristi Slack Leisinger @Nelson Aquino @Tom Wells @Ian Horner @Steven Greene @Eugene Maresh @Catherine Gairard @Daniel Ruke @Alicia Farman Thoughts?

See my post on LinkedIn https://www.linkedin.com/feed/update/urn:li:activity:7375117797301059584/ @Joe Apfelbaum you gonna love it.

Happy Birthday @Steven Greene Creating an effective lead magnet is one of the most crucial skills for building your online community and growing your business. Dr. Steve's proven 7-step framework has helped countless entrepreneurs and community builders attract their ideal members. Let's dive deep into each step to help you create lead magnets that actually convert. Step 1: Define Your Ideal Client Avatar (ICA) Before you create anything, you need crystal clarity on who you're trying to attract. Your Ideal Client Avatar isn't just demographics – it's a detailed psychological profile of your perfect community member. Key questions to answer: - What keeps them awake at 3 AM? - What are their biggest frustrations in their current situation? - What language do they use when describing their problems? - Where do they hang out online? - What have they already tried that hasn't worked? Pro tip: Create a one-page document with your ICA's photo, name, background, goals, and pain points. Refer to this every time you create content. Step 2: Identify the Core Problem Your ICA Faces This step separates amateur lead magnets from professional ones. You're not looking for surface-level problems – you're digging for the deeper issue that creates real emotional urgency. The problem should be: - Specific and clearly defined - Urgent (they need it solved now, not someday) - Painful enough that they'll take action - Something you can realistically help solve Example: Instead of "people want to make money online," dig deeper to "established business owners struggling to systematize their operations so they can scale without working 80-hour weeks." Step 3: Present Your Solution Method Here's where you demonstrate your expertise without giving away everything. Your lead magnet should provide genuine value while positioning you as the guide who can help them go deeper. Your solution should: - Address the specific problem from Step 2 - Be actionable (they can implement something immediately) - Provide a "quick win" that builds trust - Leave them wanting more comprehensive help