Binder Strategy Wins!
Where the Binder Strategy Came From:
The Binder Strategy started because I was a terrible landlord.
During the 2008 recession, I had a house worth about $100,000 that I still owed $138,000 on. My tenant was paying $1,000 a month, which didn't even cover the mortgage.
I started researching comparable rentals and discovered something surprising: similar homes were renting for $1,550 to $1,800.
But I didn't want to simply tell my tenant, a single mom trying to keep her child in the same school district, that her rent was going up.
So I printed the comparable listings and sat down with her at the kitchen table.
I showed her everything I had found, good, bad, high and low and asked one question:
"What do you think is fair?"
She suggested $1,400–$1,500.
I agreed to $1,400 and offered a two year lease with no increase the following year.
That conversation became the Binder Strategy.
Today it's an actual binder, but the idea hasn't changed: show the data, be transparent, and let the tenant participate in determining what's fair.
I've used the strategy ever since and taught it to hundreds of landlords.
This category is where we'll share those stories, the rent increases, renewals, conversations, and results.
Welcome to Binder Wins.
Your Binder Win doesn't need to be a long post. Share the whole story, or keep it as simple as:
Rent was: $1,000
Area average: $1,500–$1,600
Tenant agreed to: $1,400
That's it.
Big win or small win, share your numbers and let others see what you did. Your example might help another landlord have the same conversation.
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Binder Strategy Wins!
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Financial Freedom for the Lazy Person. Real estate, investing, and practical wealth building without the hustle culture.
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