If you’re a business owner or community builder and you don’t have a book yet, 2026 is the year to change that.
A book is one of the most leveraged assets you can create for your brand. It works while you’re offline, builds instant authority, and gives people a tangible way to connect with your ideas. Whether you sell it for $12 on Amazon, give it away as a lead magnet, or use it to move someone into a higher-ticket offer, a book positions you differently than almost any other piece of content.
What most people get wrong is thinking a book has to be complicated or time-consuming. It doesn’t. You don’t need to be a “writer.” You don’t need months of free time. And you don’t need to start from scratch. Your existing knowledge, frameworks, client wins, or even community conversations can become a book. With AI and simple systems, the heavy lifting is lighter than ever.
A book can:
- Attract new leads who already trust you
- Warm people up before they ever get on a sales call
- Add a new revenue stream (even at a low price point)
- Strengthen your community and give members something concrete to rally around
The key is being clear on the goal of the book. Is it to generate passive income? Bring in better-qualified clients? Grow your email list? Support your community? Once you know that, the structure and content become much easier.
If publishing a book has been “on your list” for years, this is your sign. 2026 doesn’t need another overthink. It needs execution.