Where Did the Passion Go?
Have you ever noticed how some members start off highly engaged.. posting their SOTDs, sharing hauls, debating notes, hyping new releases.. and then slowly fade away?
They comment less.
They post less.
They log in rarely.
Some quietly leave altogether.
What changed?
Is it collection saturation?
Financial fatigue?
Repetitive content?
Toxicity or subtle hierarchy?
Conflicts between personalities?
Overly critical comments?
Life priorities shifting?
Or does the initial excitement simply evolve into something quieter and more personal?
Fragrance is emotional. It’s identity. It’s connection. But even passion communities go through seasons.
Let’s talk about it openly:
What makes members lose enthusiasm?
What shifts happen internally?
What can a community do to keep the fire alive.. without forcing hype?
Real discussion. No judgment. Just growth.
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Jonathan Ventura
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Where Did the Passion Go?
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