“It is quite variable – but the average is about 14 months. Creating the initial accord is one thing, but then it takes a long time to find the perfect ‘expression’ – the one that a brand wants to share, without losing the original idea.”
— Marie Salamagne
Great things often begin as a clear idea, but bringing them to life takes patience, adjustment, and care. Keep refining the way you express what matters while protecting the heart of what you started with; growth should strengthen the original vision, not erase it.
Enjoy the #Journey. Love to hear from ya’!