Your clients might be discovering you through Google and AI
But are they able to find out:
- If you've done the thing they're looking for?
- If you understand deeply the topic and can help them solve their problem?
- If you're a recognized or validated professional in your industry?
- If you are to be trusted?
There are specific rules to increase credibility in Google, and the more you increase these signals the better positioned you'll get in the index, AI will then have a better chance to find and recommend your brand to new users!
So If you missed it, here's the Sept-11 State of AEO call recording: