Julian Lopez

Hey AEO Community! - 🎥 Here you'll find the latest "State Of AEO" call recordings. - ❓Also you'll be able to ask questions in advance! (Specially useful for people that cannot make it to the call!) So every week make sure to: 1️⃣ Check out the latest "State of AEO" call recording. 2️⃣ Send Us your questions to the next Call!

New comment 8h ago

Julian Lopez

1 like • 1d

@Nick Johnson from what I've gathered it's a tricky question, I've heard both versions off course people thinking their pages visibility being low because the content was AI generated but also I've read a couple of articles and comments from writers talking about some of their human created content was flagged as AI written! I'm confident that you can create excellent content with AI, with a good enough process, avoid one shot content creation, rather have it as your 80/20, get started with a good draft that includes your target keyword in the places that matter and that is properly developed with common questions and answers, FAQ's, etc. We'll go deeper on tomorrow's call about content creation for AEO! In the meantime: Here's a good read of a well known SEO about content humanization. https://edwardsturm.com/articles/humanize-chatgpt-content/

Julian Lopez

0 likes • 8h

⭐The State Of AEO 9/25 - How To Write Content AI Loves to Cite Are you creating content for yesterday’s internet, or are you writing for the AI-powered future? 🚨 Learn how to structure your content to be directly cited by AI! 🚨 📼-Here's your Call Recording 📃-Here's your Call Summary 🖥️-Here's the Slide Deck Get your AI Optimized content up to the standard, Go grab the: ✅ AI CONTENT WRITING CHECKLIST Key Actions for Creating AI-Ready Content: Here is a brief summary of the key actions we can take to write content that AI loves to cite: - Focus on BoFu Content: Shift your focus to Bottom-of-Funnel (BoFu) pages that target users actively looking for a solution. Create Comparison Pages that frame your service as the ideal choice against competitors. - Create "Answer-Optimized" Blogs: Stop writing essays and start answering questions. Structure your articles around the specific questions your audience is asking, making every section a direct answer. - Nail the On-Page Blueprint: Ensure machines can understand your topic by placing your target keyword in critical spots: the Page Title (with the current year), URL Slug, H1 Heading, and the first sentence. - Enrich with Human Expertise: Elevate AI-generated drafts by injecting your unique experience. Add proprietary data, real-world examples, and explicitly state your E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness). Your content might be great for humans, but is it structured for machines to use as an answer? Let us know what you're building!

Julian Lopez

8h •

Announcements

⭐The State Of AEO 9/25 - How To Write Content AI Loves to Cite

Are you creating content for yesterday’s internet, or are you writing for the AI-powered future? 🚨 Learn how to structure your content to be directly cited by AI! 🚨 📼-Here's your Call Recording 📃-Here's your Call Summary 🖥️-Here's the Slide Deck Get your AI Optimized content up to the standard, Go grab the: ✅ AI CONTENT WRITING CHECKLIST Key Actions for Creating AI-Ready Content: Here is a brief summary of the key actions we can take to write content that AI loves to cite: - Focus on BoFu Content: Shift your focus to Bottom-of-Funnel (BoFu) pages that target users actively looking for a solution. Create Comparison Pages that frame your service as the ideal choice against competitors. - Create "Answer-Optimized" Blogs: Stop writing essays and start answering questions. Structure your articles around the specific questions your audience is asking, making every section a direct answer. - Nail the On-Page Blueprint: Ensure machines can understand your topic by placing your target keyword in critical spots: the Page Title (with the current year), URL Slug, H1 Heading, and the first sentence. - Enrich with Human Expertise: Elevate AI-generated drafts by injecting your unique experience. Add proprietary data, real-world examples, and explicitly state your E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness). Your content might be great for humans, but is it structured for machines to use as an answer? Let us know what you're building!

Julian Lopez

10h •

General discussion

The AI Feature I Love The Most At This Moment

I used to spend a great deal of time putting my nose through seemingly interesting articles only to find they were excellent clickbait. And even more so in Youtube videos that have managed to turn clickbait into an specialization. But everything change when I discovered this little feature in Brave Browser (Privacy optimized Chrome based browser) which is called "Leo AI". You can pop open at any page and summarize or extract information that you need without having to read the whole thing, just two clicks and you get a short but valuable summary! It even works on youtube videos, I don't have to go to shady sites to extract the raw transcript (Unless I want to get the raw output to process it into a quick guide, sop, reference doc, which I do often). The only thing is that it uses a small LLama model (META) but is good enough to serve it's purpose. On the other hand, There's perplexity Comet, the first Agentic Browser to hit the market, I've added two captures of summarization of the very same article with Brave's Leo AI and Perplexity's Comet side by side, just simple "Summarize this page" prompts, but the result it's massively different. TL;DR: Comet is much more detailed, mostly because of Perplexity having a more capable fine-tuned model. ------------------- What you guys think? What's your favourite daily use for AI that changed everything?

Zaryab Khan

7d •

General discussion

Server Side Tracking to take a look at the bots

This is not a sponsored post, we respect the people behind the MeasureU team and have other friends getting their education. Server side tracking is something that feels like is going to be important resource to have at hand. I think that other than getting a service done is really valuable to understand the logic and build it in-house with AI, I think that's worth considering looking to the future.

New comment 6d ago

Server Side Tracking to take a look at the bots

Julian Lopez

1 like • 6d

This is a topic that is having a resurgence I think, with different interesting services out there: - https://www.botify.com/ - this started I think as crawler tracking and they're now offering agentic website optimization (Enterprise) - https://stape.io/ - Server side tracking bringing better bot tracking and reducing data loss.