Myth: If your course is packed with content, itâs automatically âhigh-value.â
MYTH: More content = more value. REALITY: More content often creates more confusion. I see course creators panic and respond the same way: They add another module, another bonus, another âjust in caseâ lesson. It feels generous, but it also quietly breaks the learning experience. Hereâs what actually happens when you overload a course: - Students canât tell what matters most, so they do nothing first. - The âpathâ disappears, and the course becomes a content library. - Momentum drops because progress stops feeling measurable. - You get lower completion, fewer wins, and softer testimonials. Value isnât measured in minutes of video.Value is measured in capability: what your student can confidently do after. If you want your course to feel premium and produce results, design for: - a clear sequence (this â then this â then this) - practice opportunities (not just explanations) - application (so students can make decisions without you) - tight scope (so âfinishedâ is achievable) A high-quality course doesnât say, âHereâs everything I know.âIt says, âHereâs what you need to master, on purpose.â If youâre building (or rebuilding) a course right now, check out Your Best Course Experience inside of the Build Lab, it walks you through the exact process and frameworks you need to build with clarity, intention, and implementation so that you can stand out in your niche and scale exponentially.