Hey everyone, we've noticed low attendance due to various reasons. I personally would like to take a time off the calls to review the current Community structure under one frame: -------------------------------------------------- - The success of a community depends on the success of it's members implementing what they learn. ---------------------------------------------------------- This came up in our monday coaching calls with Mr @Ron Nedd whose unlimited generosity has enabled me to understand this idea and put it at the center. That's -to be honest- one of the bigger blockers of the Courses being published, how to create content that is useful and actionable if there's so many use cases, knowledge levels and also the technology is shifting so fast. It's been a challenge to keep up with what's happening in this field, the things that don't work, the new approaches that we're discovering while we build our service to turn that into education that will last more than a couple of weeks. So I'm cancelling this call to listen up openly, and building the community again, I'm moving teammates to help me on this endeavor to be able to be present and active and identify what it is that the community needs to thrive, and for that I need your input: - For your specific use case (what is your category), what is the bigger challenge that you're facing in this new area of "Marketing Through AI" that you'd like some light on, guidance and what would be the ultimate outcome of coming every week to these calls. ------------------------------------------------------------------------------------------- All feedback and input is valuable, You'd be doing me a favour and we'll be able to build this up and focus on the bigger needle movers to get you to -Be The Answer-.

We're toying with the idea of launching an AEO.co Certified Partner Program (Powered by Smart Marketer). There would definitely be an element of exclusivity so it would be limited. If we did that, would there be interested in it in our community? Chime in and let us know what you'd want that to look like! Thanks!!

:::::First, a quick personal note—:::: Sorry for being MIA for a while, still in recovery mode, turns out human biology hasn’t quite mastered the "force restart" feature we are so used to in our tech stacks 🤒. You guys know that I like to show up prepared to overdeliver so thanks for your patience, ✌. However, even from the sidelines, the research into the future of AI never stops, and is going faster than ever! As previously announced: We are officially entering The Year of the Agents. - OpenAI is launching their in-platform agentic ecommerce protocol the ACP. - Google is launching their in-ecosystem agentic ecommerce protocol the UCP. - More people are coding and creating apps than ever in agentic frameworks. ------------------------ "Claude Code Usage Patterns Coding remains dominant (36% of tasks), but 2026 shows diversification into education (12.4%) and science (7.2%), with directive automation rising from 27% to 39% of interactions. Token efficiency improved in sample data, with January 2026 sessions using 69% fewer tokens per message than December 2025 despite 181% more messages" Attached: Google Trends: Claude Code ------------------------- We’re moving past simple chatbots, way past that. Applications like Claude Code, Opencode (currently testing this one) and Open Claw are now actively browsing the web to execute tasks. But until now, they’ve hit a bottleneck: they’ve had to "look" at screenshots to navigate, which is slow and expensive. ⭐The Breakthrough: WebMCP I’ve been diving into a brilliant new Google/Microsoft proposal called WebMCP. This is a game-changer for how businesses will be discovered and utilized in an AI-first world. WebMCP allows your website to expose specific tools (via JavaScript or HTML) that AI agents can discover and use automatically. No clunky installations; just seamless interaction. Why This Matters for you? We are witnessing a fundamental shift in digital strategy: We are moving from "designing for human clicks" to "designing for AI actions." Imagine a customer telling their AI assistant, "Go to [Your Site] and order my usual." With WebMCP, the agent doesn't need to scroll or click.

Hey everyone! 👋 During my off-time, I’ve managed to get a little deeper into Agent frameworks. I’m not quite jumping into the deep end with autonomous agents like OpenClaw just yet, but I’m getting there. For me, understanding the deployment and the real-world opportunities here is critical. Here’s the deal: AI inference, workflows, and frameworks aren't just an "edge" anymore—they are the new standard. If we’re not learning and experimenting right now, it’s going to turn into a missed opportunity or, honestly, a legit risk for your business. I truly believe that at this moment, learning AI tools and frameworks is just as important as learning AEO. In fact, they really should go hand in hand. I know, it feels like a huge task to keep up with the latest developments, but it’s an effort worth investing your time, energy, and money in. It’s how we’re going to be better set for the immediate future. So, that’s my rant! I’d love to know where you’re at. Do you agree, or am I off base? I want to include as many advanced tools and frameworks as I can in our journey so we can—together—win in the AI era. ------------------------------------------------------------------------------------------- TL;DR: 👇 What’s your current AI proficiency level?

Hey there, AEO Leaders! I’m reaching out with a quick update. Unfortunately, I had a minor accident yesterday—nothing too serious, but I need to take today off to recover. Because of this, we will be skipping today’s scheduled call. I apologize for the short notice! We were set to cover Brand Reputation in the AI Era, which is the closing chapter of our Brand Representation section in the The AEO Blueprint. 🗓️ Looking Ahead Don’t worry—I’ll make sure to cover this entire topic in depth during our next call. In the meantime, our main mission remains the same: sharing everything we know, learning from you, and helping everyone here become an AEO Expert. As we know, Answer Engine Optimization is the single biggest marketing opportunity of the next decade at least. When most of your clients are educating themselves and taking recommendations from AI there's a new and urgent need for your business to be found, understood and trusted by AI agents. That's what we're cracking the code on and will hope to keep you guys close so we can move faser and learn together! 💬 We Want Your Input! Since we have a little extra time before the next session, I want to make sure we are building exactly what you need. In the comments below, let us know: What are the top 3 things regarding AEO that you want us to: 1. Research deeper? 2. Expand on? 3. Build step-by-step guides for? 4. Thank you so much for your patience and for being such an incredible part of this community. I’ll see you all very soon!