Hi team! We are going to be taking a well-earned break over the next few weeks. Our first group call of 2026 will be Monday 12th January at 10am. Hope you all have a lovely Christmas and New Year 🤠 PS: If anyone has had any wins lately (even tiny ones), please share! Let's end the year on a high 🥳

Hey team, This custom GPT is a game-changer. Definitely something we're using heaps crafting offers, landing pages etc. We use it as a filter once we've come with ideas and strategy - so that it keeps our own original flavour and ideas. What This GPT Is & How To Use It This tool is your business growth shortcut. It gives you clear, practical strategies you can apply right away — no fluff, just execution. What It Helps You Do - Offers → Build offers so strong people feel stupid saying no. - Leads → Get strangers to raise their hand and want your stuff. - Sales → Handle objections, close more deals, and know your numbers. - Retention & LTV → Keep customers longer and get them buying more often. - Marketing & Branding → Create hooks, ads, and content that grab attention in seconds. - Execution Tools → Ready-to-use scripts, content calendars, pricing ladders, and SOPs. How To Use It in Your Business 1. Identify where you’re stuck (traffic, offer, sales, delivery, or retention). 2. Ask the GPT for the exact playbook, script, or model you need. 3. Put it into action within 24–48 hours. Bottom line: it helps you get more leads, close more sales, and keep customers longer. Link here.

Alrighty – the votes are in! Our first workshop (early Oct, date TBC) will be on Email Marketing. For those who voted on other topics, don’t worry — we’ll cover everything in good time. Now, to make this session super useful:What are your biggest email marketing hiccups right now? - Tech setup and automations - Coming up with story ideas - Writing emails people actually open and click - Growing your list - Segmenting or tagging properly - Not knowing what to send (and how often) - Staying consistent - Turning subscribers into actual customers Drop your pain points below so we can build the workshop around what you need most. Most people massively underutilise their email list so it's a great weapon to master.

Do any of you good folk use google ads? Are they worth it?

It's taken a rebuild of my website and heaps of help from Josh and Mearle but I've had 3 sales off the website this week. I know that sounds pitiful for those of you getting big results, but this is a substantial achievement for a craft supplies business in this economic climate. Keep at it, it does work once all the pieces are in place.