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Owned by Matt

In-House Edge Community

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Build your client machine — predictable growth without followers or outsourcing.

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89 contributions to In-House Edge Community
Facebook advert charges?
Since the last couple of weeks I have been charged an International Transaction fee when being sent my Fb advert invoice - for example this one $200 +$3.70 transaction fee? anyone know what this is? screen shot below thanks
Facebook advert charges?
0 likes • 14d
hmm. You're not set up as USD are you?
0 likes • 24d
Looks great....Would be great to see the 4Ps though nice and clear. Person, promise, plan and price
Thoughts on this?
There's not really a hook is there? Any suggestions on better wording? And is it too long? Chur 🫶
Thoughts on this?
1 like • 27d
Hi, you're so clever. Love the concept but the thing that's not clear is the piece that puts it all together.. the POV letting people know we have a new menu is too hard to read and without it you have to wait for thd payoff so you could do something like 'How do we share the news about our new menu?' make it full screen - then go into the rest of the vid ! love it
0 likes • 26d
love it!
Black Friday Ads
Hey guys, sorry this is a random post. I need to start setting up my Black Friday ads as I really need to advertise a month out with all the noise. I had an old setup you guys did but I think this is pretty old now. Any help appreciated. Chur!! 😎 (oh this is Meta I’m talking about)
0 likes • Nov 12
Put them in your warm audience when the date hits and yep run them in an ad. Re: the second part - can you share a screenshot of the ad set level and ad?
1 like • Nov 15
@Trent Sunderland nice, seems legit - gotta hook them in quick. My sister loves her sunnies I'll get her to write a review too haha
Appointflow
Hey Guys! Just wanted to get some thoughts and feedback on this new thing ive built and what the best outreach method i can take to go from 0-10K per month would be? Im not sure if facebook ads is a good idea considering i dont have too much ad spend so do i purely rely on cold outreach? Im currently unsure whether to target one individual niche or multiple as this system works for most businesses. Whether its a dental clinics all the way to home improvement. It helps and makes sure you aren't missing out on leads and potential revenue. All whilst saving your time! Key statistics that highlight the impact of this delay: - After just 5 minutes, the odds of qualifying a lead plummet by 80%. - Businesses responding to leads within 5 minutes are 21 times more likely to convert them compared to those who wait 30 minutes or longer. - A 10-minute delay can decrease your conversion chances by 400%. - 78% of customers ultimately buy from the company that responds first.  “Let’s say you get 50 leads/month from your ads. If you respond slowly (say >30 mins) your chance of converting those leads drops dramatically (21× less likely than sub-5-min follow-up). If your average booking is $300 and you lose 30 leads for that reason, you’re looking at 30 × $300 = $9,000 in missed revenue each month — that’s over $100,000 a year.” “You’re getting 120 leads/month. With your current 1-hour response time, you’re likely losing 72 of them — that’s roughly $21,600 in missed revenue per month. Yearly loss = $21,600 × 12 months = $259,200 AppointFlow fixes that by responding instantly, qualifying, and booking leads automatically — 24/7. Here is a description of the System :) AppointFlow is a new AI-powered system I’ve built that helps businesses of all types — from clinics and salons to painters, roof cleaners, landscapers, and more — turn leads into booked appointments automatically. It works by combining targeted Facebook and Instagram ads with a built-in AI follow-up system that instantly messages new leads, qualifies them, and books them straight into your calendar without you having to lift a finger. If you’re already running ads, AppointFlow can connect directly to your existing campaigns. If not, we’ll set everything up for you and start driving qualified leads right away. The system handles every step — from capturing leads to confirming appointments and sending reminders — so you can focus on delivering your service while AppointFlow keeps your calendar full 24/7.
0 likes • Nov 13
hmm I'm not sure man. This reminds me of the image attached. If you keep changing what you do all the time you will go round and circles and make no progress! The idea is great but your goal at the mo is to get people on the phone first and validate your offer. Not trying to shoot you down (as love the enthusiasm!) just giving you a another perspective.
0 likes • Nov 15
Keep going with the leads and then you can upsell them with the AI appointmenbot - but don't lead with that. Goal is to get them on the phone!
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Matt Earle
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37points to level up
@matt-earle-1847
Kiwi obsessed with storytelling, content and tacos. We run a community that helps businesses grow predictably without followers or outsourcing.

Active 1d ago
Joined Apr 4, 2025
New Zealand
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