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Email Marketing Workshop
Alrighty – the votes are in! Our first workshop (early Oct, date TBC) will be on Email Marketing. For those who voted on other topics, don’t worry — we’ll cover everything in good time. Now, to make this session super useful:What are your biggest email marketing hiccups right now? - Tech setup and automations - Coming up with story ideas - Writing emails people actually open and click - Growing your list - Segmenting or tagging properly - Not knowing what to send (and how often) - Staying consistent - Turning subscribers into actual customers Drop your pain points below so we can build the workshop around what you need most. Most people massively underutilise their email list so it's a great weapon to master.
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👋 Introduce Yourself
Kia ora, It'd be super helpful if we all get to know each other. We’re a small but mighty crew all working toward the same goal: setting up funnels that bring in leads on autopilot. Here’s what to do: Drop a quick comment below with... 1. Who you are (name + biz or what you do) 2. Your main marketing goal you want to get out of this program That’s it. Super simple. 💡 Pro tip: Don’t just lurk — reply to at least one other person’s intro. Connections = momentum. We’re stoked to have you here, can’t wait to celebrate your wins along the way. 🚀 Cheers, Josh & Mearle
Lead Magnet Example:
How will your lead magnet help your prospect?1. The PDF Guide - Benefit: Educates without pressure — shows them how to select a meaningful, lasting piece of art. - Emotional connection: Builds trust and positions art as a personal, legacy-worthy gift, not just decoration. - Practical help: Offers actionable tips, checklists, and inspiration to avoid the fear of “buying the wrong piece.” - Exclusivity: Shows them that your artwork is limited and curated — makes the purchase feel special. 2. The Quiz - Benefit: Personalizes their experience — they feel like they are being “seen” and guided to the perfect piece. - Reduces uncertainty: By matching them to pieces based on their room, style, mood, and preferences, you make the buying decision easier. - Fun engagement: Interactive, feels like an experience rather than a sales pitch. 3. Collector’s Circle / Email Sequence - Benefit: Provides early access, behind-the-scenes stories, and collector perks, which adds exclusivity and belonging. - Seasonal urgency: Timely reminders about holiday deadlines or limited editions increase the likelihood of action. - Ongoing engagement: Keeps your art top-of-mind, nurturing them toward a confident purchase. What format will it be (PDF, video training, etc.)? The Art of Gifting: Choose Your Perfect Legacy Piece - pdf and a Quiz: Tranquil Dreamer, Bold Adventurer, Romantic Soul, Modern Minimalist, Nature Enthusiast Which one are you and then have examples.
Lead Magnet
Hi everyone - here is my lead magnet - made in Seed Prod (WP). Let me know what you think - it is for art collectors and i'm going to give them, upon signing up, I can follow up with you may like this piece from my collection. They will also get a pdf/quiz - 'Our Collector’s Guide helps you choose timeless, legacy-worthy art with confidence, plus a fun quiz to match you with your perfect piece'. Hopefully I can link this to my mailchimp - might have to upgrade my free sub to make it work.
Lead Magnet
Group Call Recording?
Can we access today’s call? Sorry I Missed it!
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In-House Marketing Machine
Build your own marketing machine—so you can attract leads consistently, grow with confidence, and keep control where it belongs: inside your business.
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