If you have TIKTOK brain, please don't read because it's long. So my dear Friend, Let me tell you about a community I looked at last week. This guy has a Beautiful page Professional video. Testimonials everywhere. But the crazy thing is that the copy promised: "Transform your business in 90 days" "Direct access to proven strategies" "Join successful entrepreneurs making $50k/month" I'm reading this thinking, "Damn, this sounds good." Then I scroll down. Price: $97/month. And my brain immediately went: "Wait... what's wrong with it?" Not because $97 is cheap. Because the promise was massive and the price was small. And when those two things don't match, your brain starts looking for the catch. Here's what most people get wrong about pricing and copy. They think: "If I promise huge value and charge a low price, people will think it's a steal." Noooooooooooooooooooooooooooooooooooo. They'll think it's a scam. Or worse, they'll think YOU don't believe in what you're selling. Because here's how human psychology actually works: Price sets an anchor. The moment someone sees $99/month, their brain creates a box. That box says: "This is what $99/month gets me." And that box is based on every other $99/month thing they've ever bought. Netflix. Gym membership. Spotify Premium. Now you're trying to tell them that for the same price as a gym outfit, you're going to personally transform their entire business. Their brain rejects it. (this happens subconsciously) Not because they don't want transformation. Because the math doesn't make sense. Let me show you what I mean. Let’s say, There are Two communities. Same niche. Both targeting course creators. Community A: Headline: "I'll help you launch your first $10k course in 60 days" Price: $99/month Conversion rate: 2.3% Community B: Headline: "Join 400+ course creators who share what's working, troubleshoot what's not, and hold each other accountable every week" Price: $99/month Conversion rate: 7.1%

I have some kids in my homeschool co-op who are struggling to figure out what they might want to get into as they graduate. I brought up the idea of building a prompt that could work as the ultimate guidance counselor and help them figure out careers ideally suited to their talents/gifts, personalities, and goals. @Michael Cooney Want to collaborate?

Today we get to celebrate Thanksgiving, and no matter where you live in the world, it’s a beautiful reminder to give thanks for the people who shaped us, the moments that helped us grow, and the countless gifts we often overlook when we focus only on what’s wrong or missing. Maybe today is the day we notice what we’ve gained, the opportunities before us, and the people who’ve walked with us along the way.. Happy Thanksgiving from my family to yours.

I’ve worked my tail off for decades. Not because I love the grind, but because I love what the grind makes possible. The late nights, the uncomfortable decisions, the courage it takes to keep going when most people would tap out...it’s never just been about building success. It’s about building a life worth looking back on. The dream isn’t only freedom or income. It’s time. Time to be present. Time to create memories. Time to invest in what (and who) matters most. Work hard. Go all in. Take the uncomfortable action. Not to impress anyone… but to be able to live fully with the people you love. That’s what real success gives you.

Huang says AI enhances cognition via active use, not replacement—countering “dumbing down” myths. He deploys it as a reasoning partner for breakthroughs. 1. Prompt Artfully: Precise prompts (context, steps, examples) like expert Q&A build analysis. Key skill for 70% of jobs by 2030; he’d teach it first. 2. Tackle the Unknown: Avoid easy tasks; probe gaps/“what ifs” for synthesis and mastery. 3. Critique & Blend: Challenge outputs, compare models (e.g., Gemini vs. Grok)—hones evaluation like Huang’s questioning-heavy days. Engage rigorously: Query tough topics, iterate. Mind sharpens. (CNN/Stanford talks for more.)