A Big Ol' Stubborn Ass Walked Into a Sky Club One Day...
So right now I'm sitting in the brand spanking new LGA Delta Skyclub munching on breakfast and going through Royalty Ronin videos, resources, documents, comments (there's gold in them!) for the 3rd time this week. I am blessed/cursed in that when I get on something, I cannot focus on anything else around me. And I am currently engulfed. I came into RR a little over a month ago and didn't have the time to go through everything immediately. But while spending this week in Manhattan on a work trip, whenever I wasn't visiting clients' offices, I spent my downtime walking 20,000+ steps a day walking all over the city listening to all the videos and interviews on the iOS Skool app on my phone at 2x speed. Now, I've been involved with online business for 20 years (since 2004) I had a marketing agency since 2006...back when no one could even spell S-E-O. I've been running FB ads since 2008 (their first year offering it...you had to apply and it was all ugly banners and almost no targeting) I've put PR clients in the biggest magazines, blogs, and newspapers in the country leveraging contacts I made in old school forums (anyone remember Digital Point and WickedFire?) I've made my direct mail clients hundreds of millions by mining their existing databases and leveraging others' lists. But RR has made me realize that I have been leaving a metric $4*% load of money on the table. Listening to the calls, I had to stop and jot notes in my Notes app multiple times per mile. Going through them, I'm slapping my forehead thinking about past deals I put together. I didn't just leave money on the table...I left ownership, licensing opportunities, and a ton of other things on the table. You can bet your butt I'll be reaching out to many of those past deal partners and clients and finding new opportunities. I'm damn good at what I do. But what I also am is stubborn as all get out and can get set in my ways. Which tends to put blinders on that keep me from seeing other creative opportunities.