Hey guys - thought this convo opened really well. He replied super fast. But then after he saw the vid with Travis seemed like there was a concern or confusion. Curious how you would have handled it? I haven't followed up. It's only been a day. Should I say "Did I just get ghosted??" lol What do yall think?

Hi Josh, I've been following your work on authentic selling and really appreciate how you break down complex concepts into digestible insights (like your 7-word book) Had an idea: What if there was a way to help your audience experience all your core concepts in one book (like "Poke the Bear" and eliminating commission breath, etc.) to help them being detached quicker so they don't make the mistake of having commision breath, or being "salesy" or manipulative? It would count as a real official book you can highlight on (Website name without www.) and everyone that want to learn to sell without pushing people away could benefit of in your newsletter. Long email.. But would you be open to something like that? I already improved on my messaging, but wondering

Checked my Skool affiliate dashboard this morning, and something hit me like a brick. 20+ community cancellations this month. I've been trying to be proactive about this. Every time someone signs up through my affiliate link, Skool lets me DM them. So I send them a message like this: "Hey [Name], Congrats on launching [Community Name]. And thank you for using my affiliate link. Is there something you need help with right now?" Sounds helpful, right? But here's my problem... 90% of them don't even respond. Radio silence. And then 14 days later... CANCELLED. That's where you come in. If you just launched a new community and got a DM from the person whose link you used... What would make you actually want to respond? What would sound genuine instead of salesy? Hit reply and let me know your thoughts. I'm stumped on this one.

It really is easy. So why is it so hard? 😂 Because we don’t have the right script? Because we don’t have the killer AI tool? Because we don’t have authoritaaay? That’s not it!! It’s because humans NATURAL focus is on their own self interest. This means that when 99% of people try to “sell” something they focus on their prahdukt. And they talk about their prahdukt. Instead of talking about what their PARTNER is self-interested in. Result: NO sale and ghosting. 👻 A coffee date IS a sale too. It’s a sale of time and energy. If you’re the 99% who focus on your prahdukt… ❌ Marketing ❌ Licensing ❌ Sale saver campaign ❌ Auction ❌ Rainmaker Etc… You are gonna be drinking alone honey! 😀 Now… Nobody wants that. Here’s how to change it… Change your focus. ✅ Focus on THEIR upside potential. ✅ Focus on THEIR downside risk. When there is massively LOPSIDED ratio of (relevant) upside to downside they will invest 15 minutes for coffee 9 times out of 10! To realistically ballpark THEIR upside you’ll need to do some RESEARCH first. And then… You remove the risk for them. (Which is Ronin’s Mini-Monopoly.) Here’s a somewhat hypothetical example: (The convo between a potential partner and a Ronin went cold. Why? Because the convo steered into prahdukt talk around the details of licensing. 🤮. The potential partner has a training which can be used by radiologists and doctors. I suggested research and then something like the below as a follow up.) “There are over 7,000 radiology clinics in the U.S. alone that could massively benefit from your Scan training. If my calculations are right and we got 70 to license your training that would add about $700,000 a year in licensing revenue. I haven’t even researched licensing it to individual doctors or internationally. . Would it be worth a coffee over Zoom to see if it makes sense for us to team up on this? Where I do all the legwork and sales on a paid only for results basis?” Do you see the upside/downside?

@Aditya V and @Kiran N and @Josh Singer I whipped this up with you in mind... But... 👀I would urge EVERY Ronin to watch this ASAP. 👀 There are lots of big opportunities like this if you use BOOKS that solve BIG, EXPENSIVE problems as vending machines. If you like trainings like this, hollah 👇and I'll do more. Rooting For Ya, Travis PS Bonus Fun Work (after you watch): What would be our “Can I pay you________?” 1st outreach be now? (Almost irresistible now!)