I'm seeking advice on refining my 2025 Go-To-Market (GTM) strategy for our VoIP services. Our core business focuses on Managed IT and Cybersecurity for SMBs, and our outbound efforts have primarily targeted these areas, resulting in limited leads for our VoIP offerings. To address this, I've planned the following cold email campaign, followed by outreach: Day 1: Introductory cold email (focussed on pain points, without a direct sales pitch) Day 3: Follow-up email (approximately 30 words) Day 5: Final follow-up email (approximately 30 words) Day 7: Outreach call to confirm interest and categorize as 'Not Interested' or add to leads/opportunities I would greatly appreciate any suggestions or insights from the community to enhance this approach. Are there specific strategies or adjustments you would recommend to improve lead generation for our VoIP services? Thank you in advance for your valuable input.

Hey Underdogs, anyone up for hitting the dial pad together? Let's get on the ground and learn while we do some real shit... Thinking about posting all the learnings here of such sessions..

Hey Underdogs.. What dialer are you currently using (power and parallel)? I am currently using Orum, but for the country I am from, its very expensive for me. What dialer would you suggest?

I’m a 39-year-old Indian professional in Canada with 15+ years of B2B sales experience. I’ve recently joined a Managed Service Provider as an SDR, handling significant AE responsibilities. Excited to learn, grow, and share insights with you all!

I keep reading you can be the best cold call skills and have best emails but if your list is poor then those skills count for nothing. For those of you that build your own list what’s your process? Do match prospects with existing customers or something else?