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OWNR OPS

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10 contributions to OWNR OPS
1st property walk
Walked my first property yesterday for a mulching job. I could already tell the client wasn’t looking to spend a lot of money when I got there. I marked it at 6.5 acres for clearing pretty flat terrain with mostly briars, pear and cedar. If the material is pretty spread out and Not truly 6.5 acres of actually mulching, how do you break that down accurately? My pricing structure is per acre.
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1st property walk
My 1st 3 full weeks of business running Facebook ads
I'm writing to you guys about this win, because I think some of you need to hear it. You need to hear that this business is real and you can do it if you follow the plan that @Austin Gray laid out so perfectly for us. Follow it and do exactly what he says. You just need to act. Cowboy up, and start buckin. Disclaimer: I have a full-time management job in aviation, so any of this new business idea stuff has to be weekends and afternoons. So keep that in mind while you read this. 5 weeks ago, I had nothing but a plan. No machine, no mulcher, no money. Nothing. I knew i had a small bonus from work coming, so I'd use that as ad money and operating capital. But I started with nothing. But I knew I could do this. I came across OwnrOps on YouTube and started soaking everything up. And I mean I watched it all. Luckily I didn't join any fb groups first, because I probably wouldn't have taken the leap. Most of that crowd is made up of losers and dream busters anyway. I watched all of Austin's starter info and got more excited and pumped the deeper I dove. I finally messaged Austin and asked him if he thought running ads without a machine and booking jobs was a good idea to test my market and my resolve. Well... the first 3 days of running ads, I booked 3 jobs from 4 leads. I was HOOKED. It was thrilling. Here I am... no machine and I'm scheduling jobs. Crazy, right!?! 😆 I needed to see if I could prove my business case to myself, and if it was worth me going and buying a machine. I thought, well... if I can book 3 jobs in 3 days from 4 leads, I'm good to go! So I did. I got financed (easier than financing a 30k car, which was scary) and bought a machine that costs more than my first house. Nuts, right?! It was going great for the first 5 days, then boom! I got stalled by fb- I started running ads 5 weeks ago, but Facebook shut me down for 2 weeks due to card verification problems. So truly my ads have only been spending for 3 solid weeks. Since they started spending, almost everyday I've been quoting jobs after my 9-5. Sometimes 3 and 4 in an afternoon.
My 1st 3 full weeks of business running Facebook ads
1 like • 4h
@Josh Reaper thats awesome. I running the same concept. Running ads and trying to get jobs before the machine.
Mike Kaneris 90-Day-Target
1. Starter business with plans of a $60k revenue at 90. Maybe that’s under-cutting. I’m not sure.
Finally today
Finally setting up my LLC today and getting my ads built to run. Machine purchase should be in the next 3 weeks.
2 likes • 5d
@Kurt Sarkela Kubota 97-3 with FAE UML sonic 150
4 Ways To Advertise
Most of us are in “slow season” right now (or just coming out) Machines have been parked. Phone’s quiet. A lot of guys use that as an excuse to do nothing for those of you who want to do something about it, check this out! there are only 4 Ways To Advertise Literally. Every lead you will ever get comes from one of these four buckets. there are 2 types of people: • People who already know you (warm) • Total strangers (cold) Two ways to talk to them: • 1:1 (private) • 1:many (public) That gives you the “core four”: Let's start with the 2 ways to reach your WARM audience 1:1 (Private) aka WARM OUTREACH: Text / call every past customer, GC, realtor, excavator, and buddy who’s sent you work in the past: Script is simple: “Hey __, it’s __. I’ve got a couple March/April openings for mulching / clearing. Any projects you want me to look at or quote ahead of time?” Goal: 20–50 real conversations this week, not 2 half‑hearted texts.\\ 1 to Many (Warm) aka POSTING CONTENT: You’ve already got followers, friends, and people creeping on your profile. Show them you’re alive. • Post before/after pics of your best jobs • Write 3–5 “what to expect with forestry mulching” posts • Do a simple selfie video walking a job and explaining what you’d change Hit Facebook profile, Google Business page, local groups, email list. Goal? 1 useful post each day (don't overthink it - you don't need an editor) Now, let's cover the COLD audience 1:1 (COLD) – aka COLD OUTREACH Builders, developers, realtors, property managers, HOA boards. Most of them don’t have “their mulching guy” yet. Make a hit list of 50–100 and reach out: “Got a mulcher & crew. We handle ___ area. If you ever need overgrown lots / fence lines cleaned up, happy to be your first quote.”Your slow season is when they actually have time to talk vendors. hit the builders and GCs for land clearing jobs hit the real estate agents for the forestry mulching and property improvement jobs 1 to many (COLD) – PAID ADS
4 Ways To Advertise
1 like • 6d
Excellent advice @Austin Gray thank you!
1-10 of 10
Mike Kaneris
3
45points to level up
@mike-kaneris-4236
Arborist for last 15 years. Most recently operating my own tree service in Lexington, KY. Building a new land clearing operation from the ground up

Active 24m ago
Joined Mar 29, 2026
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