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AirLab

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We help travel entrepreneurs build confidence with air, face outdated fears, get clear on their role, and design air offers they can sell without

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46 contributions to Travel Trainers
Booking Flights for this Summer?
Booking Flights for this Summer? What to Know About the Fuel Crisis https://www.cntraveler.com/story/booking-flights-for-this-summer-what-to-know-about-the-fuel-crisis
Booking Flights for this Summer?
1 like • 27d
@Christine Berencz I'm with you about parsing those articles, and steering clear of drama 🤲 My angle, or at least what was my intent, is that regardless of which news is out there, my way of calming the client is always to turn it back to them. Client: "Lary, I heard they are going to run out of jet fuel?" Me: "What if it's true, how do you feel about it?" Client: " Well, I definitely don't want to get stuck in Italy if they run out of jet Fuel." Me: "Alright, we don't know for sure (or if they will), and will not know till they are days from running out, so since we cannot guarantee you will not get stuck in Italy, we should delay Italy till 2027"
1 like • 27d
@Christine Berencz Yes, but clients has to be ok with it, otherwise it's just another stressed-out day :) I would take it as you describe it, but I'm an outlier!!!
Airlines canceling flights
A little click bait-y, but it’s something to be aware of. Have you dealt with this recently? I know it has affected my clients. Here is the link to the full article: https://www.thestreet.com/travel/airline-cancels-flights-for-disturbing-reason
Airlines canceling flights
1 like • Apr 22
@Christine Berencz Most cruiser still need a flight to get to their cruise port 😉
1 like • Apr 24
@Christine Berencz
PRICING DECISION
Working through pricing on a New Orleans group trip right now… Curious how others approach this: Do you anchor higher with a premium hotel option first, or lead with the most accessible price point? I’m seeing pros/cons both ways depending on the audience.
1 like • Apr 17
Curious as to what do you think the cons are of price anchoring? Personally I love price anchoring as a sales tool but I also think that it serves a purpose to provide context. Most travelers have a hard time giving a realistic budget for anything. Giving multiple pricing provides context to anchor their own decision and to be comfortable with the decision.
1 like • Apr 23
@Michael Johnson we can talk about anchoring or any other strategy but that's just what we think as advisors and often why we're the bottleneck in a lot of these conversations. The reality is that it's not about us; it's about them. If we spent more time with our clients, asking questions to figure out exactly what they want and extracting all that information from them before we go out and find solutions, we would hit the nail on the head more often than not. You likely would never find yourself in a place where you quote something that is so high-minded at a range that you would lose trust with your client. In a weird way, we love to think that we hold all the answers, but the reality is that our clients hold most of the answers.
A thought for travel advisors…
What if instead of only earning when someone books, we created a Travel Concierge Retainer for frequent travelers? The idea would be a yearly access model where clients pay for ongoing planning support, not just one trip. This could include things like: • destination recommendations throughout the year • trip planning guidance when they’re deciding • priority access to group trips • flight monitoring or timing advice • help comparing options before they book • ongoing travel relationship vs one-off transactions The reason this model could work: Most frequent travelers don’t just take one trip ... they take 2–3 per year and constantly ask questions in between. That’s time advisors already spend, but it’s not always compensated. A concierge-style retainer turns: random questions → structured service one-time bookings → ongoing relationship inconsistent income → predictable baseline revenue reactive planning → proactive travel guidance It also helps position the advisor as a year-round travel partner, not just someone who books trips. Curious if anyone here has tested something like this or considered packaging their ongoing support into an annual concierge-style model?
2 likes • Apr 8
@Michael Johnson I agree with you but I think the gap in between what's possible and what I do when it comes to air gets me dismissed right away, regardless of the business model I have. Working in travel, it's like a marriage. If you spend all your time worrying about you (i.e. commissions), it's going to be rocky and hard. On the other hand if you focus on what it's in it for them (i.e. fees) you'll like create a win-win partnership that benefits both party and be hugely successful.
2 likes • Apr 13
@Michael Johnson 100% you can. That's what I talked about in my very first reply. I've seen this model being used by other travel advisors, and because I use it for air, people associate it with air. The industry tends to treat travel as this special snowflake, but the reality is that when you realize you are a business owner and you are running a business, all of a sudden all these business models open up and have always been available. It's just that you have to shift your mindset from a hobbyist to an entrepreneur to access the business models other industries have been using for decades.
Let me ask you something uncomfortable:
How many times have you confirmed a booking and assumed you had all the details covered? There are certain things in this business that aren't optional knowledge. They're not extras you figure out along the way. They're the foundation and when they're missing, it's usually your client who feels it first and you who deals with the fallout. Before any booking is finalized, you should be able to answer these five things without hesitating: What happens if the trip gets cancelled on your end and theirs? Supplier policies and your own policies need to be crystal clear, communicated, and documented. Can your client actually enter that country? Passport validity, visas, entry requirements this changes more than people realize and it's on you to verify it. Who is picking them up and where, exactly? Transfer details feel minor until someone lands in a foreign city at midnight with no ride and no contact number. When do you actually get paid? Know your commission structure and payout timeline before the invoice goes out, not after. What happens when something goes wrong at 2am? Your clients need an after-hours contact. So do you. These aren't things clients double-check on their own. They're trusting that you already handled it. Which one of these caught you off guard early in your career? Drop it below ... your answer might save someone else a really bad day.
1 like • Apr 8
I check passport validity, visas, and entry requirements, but one that bit me in the ass was a client needing to show proof of yellow fever vaccine leaving Brazil 😩
1 like • Apr 9
@Christine Berencz Sherpa has been my best friend ever since.
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Lary Neron
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358points to level up
Airfare expert, leader & mentor - building a community in real-time, sharing everything i know and optimizing for life.

Active 7m ago
Joined Sep 26, 2025
Sayulita, Mexico
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