It’s not the platform. It’s not the creative. It’s the gaps nobody notices. Here’s the truth… Ad spend leaks silently in your system long before it reaches the click: • Slow follow-up • Weak offers • Confusing next steps • Poor targeting • No nurture Every dollar sent into these gaps is wasted — quietly, invisibly, consistently. Example: Two campaigns spend the same $1,000. One follows up instantly, qualifies leads, and closes efficiently. The other waits hours, has unclear messaging, and ignores follow-ups. Result? One campaign scales. The other bleeds money without realizing it. Simple takeaway: Ad budgets aren’t the problem. The system behind them is. Question for you — where in your funnel do you think money is quietly slipping away?"