Got my first response to recent direct mail campaign..[w/ screenshot].
Last Thursday, I used Yellow Letter to send 200 direct mail pieces for $238. I did not research any of the facilities - I grabbed them using my Fiver strategy and got them out the door. I reasoned that I needed to take action to keep momentum, and I will circle back later to clean up the list - but I needed to get letters our the door! Today, I got my first of what will likely be 5 or 6 responses (based on historical response rates) - but this one has not one, but two facilities for sale. I am digging in now. I'm not sure if they are what I am looking for, but the lesson is this: TAKING ACTION WORKS - I have a deal in my inbox to review that I did not have yesterday. Curious, what action have you taken this week that gets you closer to your goal? Some of you might be stuck with getting started, need frameworks/blueprints to build your empire, or know how to find deals - the good news is that there are lots of resources to help with that. You can also schedule a call to discuss how I might be able to help and hear about our successes in the StorageAce Ignite mentor program. You see, I take the same action I am on coaching daily: calls, emails, underwriting, offering, buying, and managing. There is no ivory tower, just daily action taking. Whatever your decision, take action, make the call, send the letter, quickly analyze, and underwrite. You, too, can wake up to a fresh new deal to evaluate in your inbox as well!! Let's Win together!!