I watched Dirty Rotten Scoundrels in the theatre today. And I have not stopped thinking about one song since the curtain went up. “Give Them What They Want.” It’s sung by Lawrence, a smooth, silver-tongued con man who makes his living charming wealthy women on the French Riviera. His entire method is simple. He figures out what each woman is dreaming of, a prince, a hero, a fantasy, and he becomes it. He gives them what they want. And sitting there in the dark, I thought… oh no. He understands marketing better than most heart-centered entrepreneurs I know. Stay with me, because I promise this lands somewhere good. Here’s what I see all the time in our world of healers, coaches, readers, and creatives. We market what people NEED. “Heal your inner child.” “Rewire your subconscious patterns.” “Do the deep shadow work.” All true. All important. All the actual transformation. And almost nobody buys it. Because nobody wakes up at 2am thinking “I really need to rewire my subconscious patterns.” They wake up thinking “why can’t I charge what I’m worth” or “why do I freeze every time it’s time to promote my offer” or “I just want to feel excited about my business again.” That’s the want. The need is hiding underneath it. So we keep marketing the need, the audience keeps scrolling past, and then we conclude that marketing doesn’t work, or worse, that WE don’t work. Now, back to Lawrence. The reason he’s a scoundrel isn’t that he gives them what they want. It’s that he takes the jewelry and disappears. The want was bait. There was nothing behind it. You can speak to the want AND deliver the need. When someone joins my community because they want to create a beautiful oracle deck, and along the way they heal their relationship with their own intuition, find their voice, and finally believe they have something worth sharing… did I trick them? No. I met them at the door they were already standing in front of. Then I walked them into the whole house. The con artist and the honest marketer use the exact same first move. The difference is everything that happens after the yes.

So I know that Growth Boost has got all the buzz going round in the traffic convos on Skool right now.... BUT..... That's not the only (or even best??) source of traffic we should be talking here. The most successful community businesses here on Skool have one thing in common: they own the traffic that they bring to their about pages. SO.... I wanna know.... What's your best traffic strategy?? Take the quiz and then let us know!

Did you come to Skool dreaming of $25K months? Maybe six-figure seasons from a community-based business? I feel you. From 2009 to 2015, I was running wild, making offers, hosting hotel events, and booking clients into my in-person 1800 sq ft studio. I was getting tired. In 2016, I was looking for a better way. That July was my first $25k month ONLINE!! I remember opening my first membership, built around a $39 digital product. I added a weekly call and bundled it into a community. That generated $10k in cash within 72 hours and led to my first $25k month. ($28,158 with 722 signups) That one community scaled to a seven-figure business. That one digital product at $39 has made more than $500K all on its own. It’s still running. For the first time ever, I’ve partnered with one of my favorite Skool Growth Operators on the platform to bring you our best wisdom. She’s supported Skool Games winners to $10k months. And she was right alongside me as we added 1,000 members in just two months. We are #7 in MONEY and have held that position for months now. @Jenna Kelly has been with us the whole time. I know you can’t all hire her 1:1, so we’re offering this small-group experience with 8 weeks of clinics and support, customized to your community. Our goal is to raise $5k for your community this summer. We will show you how to make the most of your Skool tools and maximize your traffic for perfect-fit clients. Plus, wait til you experience our DM strategies and non-pushy skills for getting people to ASK YOU how they pay. Bonus: You get my $397/m VIP TIER included when you join this summer. AND my full suite CRM (normally $197/m) is included too. Are you ready for $1,188 of bonuses? Thinking you’d like my seven-figure business-building brain working alongside one of the best Skool Growth Operators out there? This SUMMER SUCCESS LAB is for you. More deets here https://byobssl.jennakelly.net/ Wondering what we’re all about? Jump into my $9 BYOB right here.

✗ The confusion around why your followers love you but don't buy — and exactly what to do instead. ✗ The blank page paralysis of not knowing what your "one thing" actually is or how to package it. ✗ The overwhelm of having too many ideas and no clear vehicle to turn any of them into revenue. THAT'S WHAT THIS FREE SESSION DOES. Live at the Oracle Cards Magic™ Summit. [And those are only three things we clear up. There are more.] I've been running this method for 3 years. $8,580 in six weeks on Skool in September. $4,500 the next time in February. One repeatable 90-minute experience — built around what I already had. In this session I walk you through the exact framework. And you leave with your own Mini-Project idea and a clear path to monetise it. Mini-Project Magic™: Build the One 90-Minute Experience That Turns Rooms Into Revenue. 🎟️ Free. Live. No BS. 👉🏽 Grab your spot here These are my personal results. Individual results will vary based on your offer, audience, effort, and experience.

The month isn't over. And I just crossed $16,000 in revenue. I want to tell you the real story behind that number. Most launches run 7 to 10 days. Sometimes less. There is a reason for that. Holding the energy of an open cart, showing up every single day with intention, maintaining your belief in what you are selling while life keeps moving around you... ...it is its own kind of marathon. 𝗠𝘆 𝗰𝗮𝗿𝘁 𝗵𝗮𝘀 𝗯𝗲𝗲𝗻 𝗼𝗽𝗲𝗻 𝘀𝗶𝗻𝗰𝗲 𝗠𝗮𝘆 𝟮𝟭𝘀𝘁. That is over a month of showing up. Not hustling. Not grinding. Something different. The kind of grit that doesn't make noise. The kind that asks you to be vigilant about your energy every single day, to protect it, to decide again and again that this is worth it even when you cannot see the finish line yet. It also allowed me to lean into something I absolutely love doing 𝗚𝗲𝗻𝘂𝗶𝗻𝗲 𝗰𝗼𝗻𝗻𝗲𝗰𝘁𝗶𝗼𝗻. If you haven't heard yet, I am running in Skool Games right now. Currently sitting at #8 on the leaderboard in the spirituality category. Three spots from top five. And when I think about what has made this season different, this was it: incredible humans I have met on Skool who showed up for me in ways I never asked for. Who supported me not because of what I could give them, but because that is just who they are. Nobody warned me that would be the best part. But it is. This also tells me I made the right decision moving to Skool. My gratitude to all the VIPs here - one of the best decisions I made is to join VIP with @Shannon Boyer @Nathaniel Parant @Sybil Hall @Faith Adebayo @Jing Wang @Kevin Gebert @Tiffany Noel Taylor @Sondra Verva @Diana Frank @Liisa Reimann and I am missing a few - my brain is totaly fried right now. I have been building this business for three and a half years.