Hello everyone I just wanted to take some time to share my results after the free course and ad set up call with @Isabelle Marrone . She is the real deal and absolutely knows the ins and outs of Facebook ads and I am truly so thankful for her! I started with 1 creative and began running that campaign on 12/26/25. To date that ad has generated 337 leads. Out of those leads 36 consultations were booked. Out of those 36 consultations: 21 cancelled/no showed 13 brow appointments booked My total revenue was $4,730 My total ad spend at $15 a day from 12/26/25 to date was $762.36 so I have made a profit of $3,967.64🙌🏽 and this was with me doing manual responses/follow ups 🤯 Before joining I was in a really bad place in my business and fell behind on so many things going from booking 1-2 clients every other month to now this, this is honestly the best month I’ve had just doing services since 2022 and has really helped me get out of the hole I was in😭 I honestly can not wait to sign up for her program to generate more consultations on auto pilot as soon as I am able to 🙌🏽 I did notice my ad has fatigued and went to go to pause it in the mean time while I go back into the course to see how I can refresh my creative but it recommended not to do it so I didn’t. I have a few questions for everyone who has been running ads: Do you guys normally pause your ads while you get a new one up and running? How many ads do you have running at a time?

Curious if anyone has an initial email template they send out when the leads inquire and another email template if they provided the wrong phone number? Also how does everyone handle following up with leads that booked a consult but cancelled or did not show up?

I want to share a little pricing hack I’ve been using that quietly added thousands of dollars a month to my PMU business 💸 When you run ads, you’ll get people who message:“How much are brows?” And that question is tricky…If you drop the full price right away, a cold lead can disappear before you ever get the chance to build value 🧠 On the East Coast (where I am), most women still need to discover powder brows first. They need to understand what it is, see results, feel comfortable with me, and then they’re ready to book 🤍 So here’s what I do now: 🔹 Leads from ads (cold) When they ask the price, I give them a range On the consult, I can: - Educate them 🎓 - Show photos 📸 - Answer questions ❓ Then I say: “For you, the first session will be $599.” 🔹 Referrals & warm clients When someone books from a referral or directly through my site (people who are already pre-sold 🙌), they see my regular price listed at $649 for the first session. Same service. Same quality.But I’m acknowledging the difference between: - Someone who’s never heard of me (ad lead), and - Someone who already trusts me (referral / warm traffic). I’ve slowly inched these numbers up over the last 3 months, and this tiny adjustment has added thousands of extra dollars per month without feeling salesy, pushy, or scammy 🥂 It all comes down to: - Building value first for cold leads - Letting your online/referral pricing reflect the demand you’ve worked hard to build 💅 If you’re staring at your own pricing and thinking,“I have no idea how to say this without scaring people off,”I’ve got you 🫶 Comment or Hit reply and type “PRICING” and I’ll send you the exact script I use when ad leads ask, “How much are brows?” …so you can copy it, tweak it, and start testing this in your own DMs. 💗Isabelle

I’ve invested $45,000 building and refining one ad system that brings consistent (full price) brow inquiries and bookings. 📈 Now I’m opening 3 setup spots — pay $57, book a call, and I’ll help you set it up live. 🎯 Not a course. Not a PDF. A real install. One booked client covers it. No results? I troubleshoot or refund. ✅ When the 3 spots are gone, it’s closed. 🔒 👉 Book below. https://awakenpermanentcosmetics.as.me/?appointmentType=86926234

Ladies 💖 I want to make sure this community brings you as much value as possible. When it comes to running ads and making sales, what else would help you level up? Marketing and sales have been the single biggest accelerators in my own business, and I truly believe mastering them is key to growing yours too. So tell me—what questions do you have? What topics would you love for me to cover more of? Your feedback will shape the content I share here. ✨