I want to share a little pricing hack I’ve been using that quietly added thousands of dollars a month to my PMU business 💸 When you run ads, you’ll get people who message:“How much are brows?” And that question is tricky…If you drop the full price right away, a cold lead can disappear before you ever get the chance to build value 🧠 On the East Coast (where I am), most women still need to discover powder brows first. They need to understand what it is, see results, feel comfortable with me, and then they’re ready to book 🤍 So here’s what I do now: 🔹 Leads from ads (cold) When they ask the price, I give them a range On the consult, I can: - Educate them 🎓 - Show photos 📸 - Answer questions ❓ Then I say: “For you, the first session will be $599.” 🔹 Referrals & warm clients When someone books from a referral or directly through my site (people who are already pre-sold 🙌), they see my regular price listed at $649 for the first session. Same service. Same quality.But I’m acknowledging the difference between: - Someone who’s never heard of me (ad lead), and - Someone who already trusts me (referral / warm traffic). I’ve slowly inched these numbers up over the last 3 months, and this tiny adjustment has added thousands of extra dollars per month without feeling salesy, pushy, or scammy 🥂 It all comes down to: - Building value first for cold leads - Letting your online/referral pricing reflect the demand you’ve worked hard to build 💅 If you’re staring at your own pricing and thinking,“I have no idea how to say this without scaring people off,”I’ve got you 🫶 Comment or Hit reply and type “PRICING” and I’ll send you the exact script I use when ad leads ask, “How much are brows?” …so you can copy it, tweak it, and start testing this in your own DMs. 💗Isabelle

One simple & affordable tool brought me from 3k "random" months to consistent bookings then increasing my first session from $399 to $649 in 5 months... (5 Figure months working 3 days a week)(YES THIS IS REAL!)

You don’t need more talent to survive in PMU. You need consistent bookings. Because “random” bookings don’t build a business… they build stress. And if you’ve looked at agencies, you already know the problem:they’ll take a huge cut of your profit while you’re still doing the work. Here’s the part that matters: There’s one move almost no PMU artists are making right now. And it does not include posting or discounts. And it’s definitely not chasing DMs all day. The artists using it are quietly stacking full-price bookings… and it feels unfair how fast it works once it clicks. If you want me to show you what it is (and how to use it), book a quick call. Book your call here: https://awakenpermanentcosmetics.as.me/?appointmentType=85207912