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On the Agency Sales call in 2 hours, I'll be sharing with you one of the most helpful lessons I learned from the Welch brothers (considered pioneers in this industry) as it relates to sales, call reviews for those who want them, and an open Q&A to work through all of your sales questions. See you there at 11AM EST!

Should we fund the paid ads ourselves, or should we require the client to cover the ad spend upfront? This is especially important since our offer guarantees 3 new members within one month, and we do not get paid until that result is achieved. Also, approximately how much does it typically cost in ad spend to acquire 3 new paying members for a local gym?

Ops & CS w Jasmine been uploaded in the course! Here’s the recap of what we went over if you missed it: 🚀 Building Lean Teams, Strong Margins & Sticky Offers Recap 🌟 Wins to Kick Off - Cameron closed 2 new clients at different price points while refining his offer. - Joseph launched a free sales coaching layer to improve client results. - Jabez rebuilding his CSM structure the right way before hiring again. - Multiple members actively reworking pricing, onboarding, and delivery systems. 🖥️ Training / Coaching Highlights - Stop trying to delegate tasks. Start delegating ownership. - Systems don’t fix weak hiring. The right person fixes weak systems. - Document methodology (how you think), not just SOP clicks. - Pricing must support future team growth, not just current survival. - Education + Done-For-You is a powerful combo when positioned correctly. - In-person events are a retention and revenue unlock. 🎯 Frameworks & Strategies Ownership > SOP Dependency - If your team relies on step-by-step instructions for everything, you’ll always be stuck managing. - In a startup agency, you can’t afford middle management layers. - Hire people who figure things out — not people who wait for answers. - Your job: Set the vision, standards, and outcomes. - Their job: Figure out the “how” and document it. Methodology Documentation Instead of: - “Click here, then here…” Document: - How do we define a healthy account? - What metrics determine green vs red? - What does high CPL actually mean psychologically? - What decisions do we make based on performance shifts? Teach thinking. Not button-clicking. Lean Onboarding Structure (For Early Stage Agencies) Keep it simple: - Master Client Board (stores all client info) - Task Board (where work gets done) Core stages: - Intake (collect info) - Ready to Build - Ready to Launch - Launched Use task templates + checklists.Don’t overcomplicate with 15 micro-stages. Pricing Framework (For High-Ticket Niches)

Should we do any type of research on each lead that we are calling, or is pace and delivery more important.