FREE MASTERCLASS YOU DEFO DO NOT WANNA MISS!!!
Why Your Promo Posts Are Being Ignored (And How To Add Personality So People Actually Give A Toss) Come and join me LIVE in THE CLASSIFIEDS this Saturday, well maybe Friday for you, dont get me started on TIMEZONES pfffff Let’s be frank. OBVS. Most promo posts aren’t being ignored because your offer is rubbish. They’re being ignored because they’ve been SAFE-IFIED. Polite-ified. Professional-ified. Stripped of the very thing that makes someone actually CARE. And I see this ALL THE EFFIN’ TIME. I’ve been doing businessing 25+ years. Dance. Yoga. Meditation. Events. Promo. Agency world. Online since 2017. I’ve built epic communities from scratch. I’ve helped humans go from “uhm I don’t know what to say” to “HOLY GUACAMOLE THAT ACTUALLY LANDED” in about five minutes flat. I can spot a personality-stripped promo post from a mile off. PFFFFT. It’s like when someone says “I’m fine” and you know they’re absolutely not fine. Same energy. Here’s what usually happens… You’ve got something TOTES EPIC AF. You care about it. You believe in it. But when it’s time to promote, you tidy yourself up. You soften the edges. You remove the opinion. You take out the humour. You take out the weird analogy. You take out the rant. You take out the “did she just say that?” bit. And suddenly your promo reads like it’s wearing someone else’s shoes. Too tight. Too shiny. Not yours. Pfffft. Technically fine. Emotionally flat. Humans don’t buy because something is “clear.” Don’t get me wrong, clear is coo saucel. Clear is helpful. But clear with no personality is like… plain toast. Dry. No butter. No jam. No crunchy stuff. No one’s queuing up for that. Clear with no personality is like a dating profile that says “I enjoy long walks and food.” Cool story bro. So does everyone. They buy because something feels RELEVANT. SPECIFIC. Like you get them. Like you’ve been inside their brain for five minutes and nicked their inner monologue. That’s human behaviour, not hack-y nonsense.