Attending ExpoPyME this past week was an opportunity to put my company, Regio Partes Industriales, in front of some of the top companies in the region. I approached it with the mindset of preparation, execution, and measurable results. Preparation: I sent more than 70 meeting requests. Seven were confirmed and scheduled, each with a maximum time of 45 minutes. I thoroughly studied each company in advance and prepared tailored pitches that addressed their specific pain points. Tuesday Scheduled meetings: 4 Unscheduled meetings: 4 Total: 8 From the scheduled meetings, 3 approved follow ups, which I consider a major success. Walking the show floor also gave me the chance to reconnect with buyers I had interacted or worked with before, leading to additional meetings. Wednesday Scheduled meetings: 3 Unscheduled meetings: 6 Total: 9 From the scheduled meetings, 2 approved follow ups. In addition, the event managers created a new area where chamber of commerce members could line up for unscheduled meetings with top companies. I attended 6 meetings there and received 5 follow up approvals. Biggest WinBeyond the new connections, I was able to interact with many current client buyers. These conversations allowed me to review important information and apply immediate improvements to my business. Live networking event like this reaffirmed for me that preparation, persistence, and proactive networking bring results.

If it doesn’t make money, it’s not a business, it’s an expensive hobby and waste of time. My personal experience: Before investing time and money into developing a product, I was already prospecting and closing clients. I’ve even sold before the product was finished. Why do I do this? Because when someone pays me upfront, I know what I’m offering solves a real problem. That validates my idea and allows me to build exactly what the customer needs, not what I think they want. It also lets me measure my Return on Investment (ROI) from day one. ROI is a metric that shows how profitable your business is. You calculate it by dividing your profit by the amount invested. Quick example: if you invest $1,000 and generate $5,000, your ROI is 400%. Measuring ROI helps you: - Identify if the money you spend on marketing, production, or equipment is actually generating results. - Make quick decisions: if something isn’t profitable, fix or stop it before losing more. - Know where to reinvest: double down on what works and eliminate what doesn’t. What I learned: 1. Prospect before producing: Talk to potential customers and validate if they are willing to pay. 2. Close sales first and ask for pay in advance: If they buy, you’ve validated your business and created cash flow. 3. Build based on demand, not assumptions: Let the market guide you, not your ego. 4. Measure ROI consistently: This ensures your business stays profitable and grows sustainably. Question for you: Are you already measuring the ROI in your business? Would you dare to sell and measure results before you produce?

Success doesn’t come from avoiding mistakes, it comes from embracing the process: 1. Learn. 2. Apply. 3. Fail. 4. Apply again. 5. Learn more. Understand this and fast: - Every failure is feedback. - Every lesson is progress. - And every application makes you stronger. The ones who win are not those who never fail, but those who never stop applying what they learn. Keep going until what once felt impossible becomes second nature. That’s how you become a master.

So Week 1 of the first campaign is done. Interesting stuff, i will now work on improving my next ads based on this initial input. Your Audience Profile: - Age: The strongest group was 65+ and 55–64. (Not really what i was expecting.) - Locations: Florida (45.3%), Illinois (21.7%), California (17.7%), Texas (9.9%). - Where they saw the ad: 65.5% on Facebook Feed (mobile), followed by instream video with 19.7%. Practical translation: Your ad did catch attention (good CTR), but it didn’t connect with the right audience or you didn’t capture the interested visitors on your landing page. a) More Precise Targeting - Age: Focus on 25–44 (digital users actively seeking financial growth). - Interests: Target Robert Kiyosaki, T. Harv Eker, personal finance, financial freedom, Alex Hormozi, entrepreneurship. - Locations: Start with Florida, Texas, California, Illinois (high Hispanic presence + proven interaction). b) Optimize Your Offer - Use an Irresistible Offer: “First 100 members free.” - Highlight quick wins: “Get out of debt in 30 days without cutting your lifestyle.” - Add social proof: testimonials or success stories. c) Ad Adjustments - Direct CTA: “Join free now” instead of “Access the community.” d) Landing Page Optimization - Clear headline: “Transform Your Finances in 30 Days.” - Simple bullet-point benefits. - Strong single CTA button (sign up). - Remove distractions—only one action. e) Retargeting Strategy - Create a custom audience of clicks without sign-up. - Show them ads with proof + testimonials. - Example: “You’ve seen our community, now take the step. Over 50 people are transforming their finances. Join free.” As the freemium model is just around the corner i will consider launching again an ad with this suggested Chatgpt changes in order to try to do some upsells within the community. I have updated my ads, my about page and will be launching again with this changes. Wish me luck!

It launches this saturday, and there is going to be a VIP event behind it. https://shop.acquisition.com/pages/register?via=ramos23 I'm leaving my referral link if you would like to purchase it. Thank you.