Please Review My Offer
1) My current offer:
I help technical professionals step into confident, strategic leadership so they can succeed in higher-level roles.
2) Who it’s for:
I help high-performing individual contributors, managers, Directors, and VPs (ages 35–50), especially in technical or STEM fields, who were promoted for their expertise but now struggle to lead strategically.
3) Their #1 problem:
They’re struggling with feeling like a fraud in leadership, lacking confidence, and not knowing how to think or communicate strategically at a higher level.
4) My solution (what I help them do):
I help them build confidence, develop executive presence, and shift from tactical execution to strategic leadership so they can lead with clarity and influence.
5) The pain points they hate (what they don’t want to do):
They don’t want to:
• Feel like they’re “winging it” in leadership meetings
• Overthink every decision or second-guess themselves
• Be seen as just the technical expert instead of a leader
• Struggle to communicate clearly with senior stakeholders
• Avoid difficult conversations with their teams
• Burn out trying to prove their value
• Feel stuck or overlooked for the next level
6) My improved offer using the Value Equation:
I help high-performing technical leaders step into confident, strategic leadership and gain executive presence and influence without second-guessing themselves or overworking to prove their value.
7) Pricing direction: I think this is a: High Ticket. Because:
This is a deep identity and career transformation that directly impacts leadership performance, visibility, and advancement.
8) What I want feedback on:
Do you think this is clear + “stupid to say no to”?Yes/No — and what would you change? I’m especially open to feedback on clarity, specificity, and perceived value.
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9 comments
Dr. Shade
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Please Review My Offer
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